Archive 22/12/2018

LOKEIN Online Marketplace

Current StatusPre-Revenue
Amount InvestedRM300,00.00
Funding RequiredRM2,000,001 to RM3,000,000
DescriptionThe product of service of Seventeen Network Services Sdn. Bhd. is named as LOKEIN which is an online Community Marketplace Platform (Share Economy Model) for used-item industry or also known as bundle community. Why? Firstly, because Malaysia’s online used-item industry is BOOMING but SUFFERING with a lot of problems and issues in their daily trading activity happening basically on social media platform which made them in desperate need of a secured place for trading. Secondly, is due to the fact that Malaysia has the most online shopper in the South East Asia region.
Business OpportunityProblem:

Bundle Community is having a very tough time in running their daily trading activity as there is total lack of systematic and secure online marketplace platform that perfectly meets their needs. Current most utilized platform is a social network medium such as Facebook and Instagram which are very unsystematic, hard to manage inventory, high risk of fraud and zero protection of buyers and sellers. On top of that, they are highly saturated and unorganized as they are not mainly designed for business purpose. The current ways of selling carried out by this community are very hard to manage without automated system being applied to the selling process. Current alternatives available have other problems: lots of scammers and joy buyer and very unsystematic business activity.


LOKEIN’s aim is to provide a high-tech, interactive and secure online marketplace platform for bundle Community which integrated with few options of convenience payment methods as well as to provide a fraud protection scheme for both parties. LOKEIN will provide an easily manageable automation system of few selling methods. The platform comes with a very special ambiance mainly designed for bundle community.

Market Size:

Our target market segment consists of bundle community (initial target market) and other categories community (started to target on month 7 onward). Based on benchmark and assumptions made according to Internet Users Survey (IUS) 2017 by MCMC, the expected prospect for these two groups is equal to 4.2 million with RM1,488,000,000.00 traded value (Market Value).
Revenue / Business ModelLOKEIN main revenue stream will be based on 7% commission from the Gross Merchandise Volume (GMV) of an item that being sold in the marketplace. In addition to that, there will be several other revenue streams that will be implemented by LOKEIN in the future such as below:

1. Premium Store subscriber monthly fee.
2. User listing that will be featured first on search standing, user profile wall and home page.
Management Team1. Wan Mohd Hafiz bin Wan Idris – The CEO who is the master mind of the business as well as the operation director who is responsible for the planning, executing, coordinating and controlling the production of service. A Bachelor’s Degree holder in Mechanical Engineering graduating from Universiti Teknologi Petronas, Wan Mohd Hafiz has 10 years of experience in e-commerce business, 500k revenue/year on current operated business. With his expertise and high degree of skills incorporate with entrepreneurial mind-set, he is often drawn to opportunities, innovation and new value creation.

2. Nor Ashiqin Aiman binti Roslan – Chief Administration Officer (CAO) and customer care service manager. Her responsibility is to support operations by supervising and supporting staffs as well as planning, organizing, coordinating and controlling the function of the business organization. Also to oversee and supervise the provision of customers care with information to address inquiries regarding services as well as to resolve any customer complaints. A Bachelor’s Degree holder in Pharmacy from University Technology MARA, Shah Alam with 4 years’ experience as a management representative of quality management system (QMS) along with managing, problem-solving, decision making and communication skills.

3. Nur Hafizi bin Abdul Majid – Chief Marketing Officer (CMO) as well as the Creative Team Officer who is responsible in developing, implementing and planning strategic marketing plans. Additionally, he is responsible to create creative marketing contents and to manage marketing activities. He studied in Mass-communications course in Universiti Teknologi MARA. Hafizi owns 6 years’ experience in ecommerce business, comprehensive knowledge in used-clothing industry.

4. Mohd Zaidi bin Mohd Zuki – Head in Trust and Safety department and Customer Service Specialist who leads a team responsible for protecting LOKEIN’s users from fraud and ensuring trust in LOKEIN’s services. He is accountable for overall T&S strategy development, process development and technology implementation. He possesses 7 years of experience in which responsibility mainly on web store development, store maintenance as well as keeping the database of inventory. Monitored and dealt with many types of marketplace abuse, Mohd Zaidi highly understands the behaviour of users on e-commerce base business.

5. Mohammad Norhizami bin Mohd Rashid – Chief Technology Officer (CTO) who is a forefront of LOKEIN’s technology and the Head of Development team of LOKEIN online marketplace. He is responsible to ensure that the technology team able to contribute to the planning of all system’s technical aspects, development, implementation, control, testing and maintenance of resources and the system. Hizami holds a Bachelor’s Degree in Computer Software Engineering from University Technology Malaysia, Johor. He is a result-oriented iOS developer with 3 years of experience writing highly readable, clean, maintainable source code. Developed more than 10 applications for iPhone and iPad.


Outside of our management team, the opinion we trust the most in terms of financial wise belongs to Mr Roslan Khairuddin, whose experience brings up to 25 years in banking industry dealing with commercial and corporate loan. Holding Banking Studies Diploma from MIT, he owns 15 years of experience in financial advisory dealing with Unit Trust and Takaful.

Another adviser we strongly believe in his opinion in terms business development is Mr Rusli Mohamad Nor, whose experience brings up to 25 years with leading Malaysian conglomerate as head of soils and materials testing, Project Director for Highway upgrading project, Head of Expressway Facilities Management, International Project Team leader and Head of Regulatory Management.

On the technology side, the advisory that LOKEIN gets the valuable advice and information from is Mohd Faizul bin Mohd Ghazi who is an experienced lecturer with a demonstrated history of working in the higher education industry. He is skkilled in management, android development, Arduino, programming, and Respberry Pi. He is a strong education professional, who is currently studying Master’s Degree focused on Computer Science in Universiti Kebangsaan Malaysia.
Company BackgroundSeventeen Network Services Sdn. Bhd. (1295843-X) is a private limited business entity which has four co-owners, three of which is an original members and one additional member. The four owners act as a Director as well and are as follows:

1. Wan Mohd Hafiz Bin Wan Idris – Founder.
2. Nor Ashiqin Aiman binti Roslan – Co-founder.
3. Nur Hafizi Bin Abdul Majid- Co-founder.
4. Mohd Zaidi bin Mohd Zuki – Co-founder.

Company history:

The original company was a sole-proprietor business registered under the name of Seven Symphony Enterprise (IP0334492M) which was initiated by principal owner, Wan Mohd Hafiz bin Wan Idris. Our company has been running an ecommerce business since 2010 on international marketplace platforms such eBay and Etsy and has become as a small service provider 2 years later to help local used clothing retailers to sell their products in our stores to penetrate international market. Until date, we have numbers of retailers, 2 big companies in the industry and 2 permanent partners which consistently consign their hundreds of premium items to us. Average revenue per month is RM45,000.00 as we are bound to the platforms’ policy and high take rate fees. The owner and the partners are also active users in local bundle groups in Facebook where they found out that there are too many business problems occurring within the community and due to that, a lot of retailers are waiting for us to open more slots for consignment. With these potential and confirmed clients, we plan to develop our own online marketplace platforms to create opportunity for them to explore international market themselves. Collaborating with the partners, SSE is later reformed into a private limited company under the name of Seventeen Network Services Sdn. Bhd. and the investment made to date is RM30,000.00.
Funding MilestoneSeventeen Network Services Sdn. Bhd. seeking for angel investors for the purpose of expanding and to cover operating cost for 8 months to sustain the project in the early phase. However, for the purpose of flexibility, the expanding cost to kick-start the LOKEIN online marketplace will be RM750,000.00 and that will include the operating cost for 2 months prior for the pre-launching period. 

For the post launch MVP phase, we might need funding from angel investors to support the operation for 6 months in the early phase which are RM322,999.50 for month 1, RM297,999.50 for month 2, RM272,999.50 per month for month 3 until month 6. The total funding that we required is RM2,465,000.00 that will cover the expanding cost to start the project, the 2 months pre-launch operating cost and the 6 months post launch MVP phase.
% Equity Allocation40%
Expected ROI500% in 3 years.
Risks and MitigationCompetitors – Our system is designed by our in-house CTO and therefore the Functional Design Specifications (FDS) and source code will be owned by only us. The stigma of the community is difficult to tackle and only us have the knowledge to grab the community and turn it into our opportunity. 

Hackers – We maintain our web server and data base server in a 2 layers cloud server system so that hackers penetration is difficult to impossible. Framework in maintaining the source code in very high-end security state.

Users and platform protection – We have competent and experience in-house Trust & Safety team.
Exit StrategiesWe focus on potential exit in 3 years’ time by acquisition with valuation of FBA-ecommerce average multiply per business model. Alternatively, Locking in Profit will be made for investor by end year one.
Company NameSeventeen Network Services Sdn. Bhd.
Business Address7, Persiaran Putera 4, Bandar Baru Putra, Ipoh, Perak. Malaysia.
Contact PersonWan Mohd Hafiz Bin Wan Idris.

Baby Products industry, supplying child safety seats, strollers & other baby gears

Current StatusBreak-Even, Profitable
Amount InvestedRM500,000
Funding RequiredRM300,000 or less
DescriptionOur main brand that we import & distribute has been in Malaysia market for about 5 years now, it is the only brand that provides baby gears which are colourful (stimulates babies senses), different from the rest of the monotonous brands in the market & also functional which helps make parenting easier along the way. Among the skus that we have, our baby/child safety seat has always been a bestseller followed by the stroller and furniture. At this moment we are only carrying selected car seats from the brand.
Business OpportunityWith the implementation of the compulsory use of baby/child seat in 2020, we plan to increase the awareness on the importanceof the car seat usage & also ultimately increase the models of car seat to be brought in the market and also increase the volume of car seat to be stocked in. Statistic shows that the annual birth rate in Malaysia per year is about 500,000.
Revenue / Business ModelAt this current moment we have 30 active retailers with the biggest account consist of chain premium baby stores Mothercare, Happi Kiddo, Robinsons Malaysia and also Lazada. We make an average of 35% from the wholesale price given to the retailers and about 60% for end users that purchase directly from us.
Management TeamWe currently consist of 2 sales & marketing team, accountant, 2 warehousing & delivery team.
Company BackgroundWe incorporated this company in 2016, but previously imported our main brand with another sole prop(which was owned by Nurture Distribution(M) Sdn Bhd’s Director) and have estimated invested in about RM500k. 2017 was a slow year for us due to heavy competition of new products but in 2018 our principal decided to jump into the bandwagon of compact strollers & convertible car seats and thus has had a steady increase of sale. Q2 & Q3 has seen a sell out for every container that came into stock.
Funding MilestoneWe are looking at acquiring funds of RM200k to settled current credit term provided by brand principal(RM80k) and the balance to bring in new 300 pcs of car seats of the current brand (which will sell out within the month itself), which will fuel for more cash to increase order on the next month and also acquire new child safety seat brand that promotes extended rear facing installation-the safest way to transport babies & children.
Company Namexxxx (M) Sdn Bhd
Business Addressxxxx Shah Alam, Selangor.
Contact PersonAmelina Izreen

Budget Hotel Bukit Bintang, Kuala Lumpur

Current StatusBreak-Even, Profitable
Amount Invested300,000 rm
Funding RequiredRM300,000 or less
DescriptionAsna hotel in bukit bintang consist of 24 rooms 3 storey building
Business OpportunityRenovation is in going but needed some more budget for renovation
Revenue / Business ModelAsna hotel if completed consist of 24 rooms .. each rooms have income 100 to 150 rm daily
Management TeamOur hotel have a nice place for hotel bussines as its located at center of kuala lumpur
Company BackgroundAsna pak worldwide sdn bhd
Funding MilestoneAsna hotel just need atleast 100k rm to complete the renovation and willing to give 10 percent interest monthly
% Equity Allocation10
Company NameAsna pak worlwide sdn bhd
Business Address#29 jalan berangan bukit bintang 50200 kuala lumpur malaysia
Contact PersonMuhammad asif

iMember – Your Very Own Loyalty Program

Current Status Pre-Revenue
Amount Invested RM 100,000
Funding Required RM1,000,001 to RM2,000,000
Description iMember is a mobile application that functions more than just a card wallet, users are allowed to store all e-membership cards, view membership status, track points collected and redeem rewards with our app.
We help retailers to digitize loyalty program for their business with Cloud-Based Benefit Rewards System. This allows retailers to understand their customers purchase behavior to improvise marketing mix. We use AI Technologies (Machine learning) to collect data and analyze customers purchase behavior by transforming complicate data into eye-catching insight.
Business Opportunity Traditional in-house loyalty program such as SMS and email required high maintenance cost that brings ineffective communication and engagement. It also lacks of automation and it has a limitation on collecting customer data. Besides, bulky wallet with physical membership cards & irrelevant rewards program often are the problems that failed loyalty programs. With iMember, retailers can deliver marketing purpose message to the right audience (loyal customers) to reinforce their digital loyalty program.
For retailers, the iMember app becomes a new communication channel that allowing them to offer the latest personalized offers or prompt a notification to inform the latest promotion deals. Besides, we also analyze the customer’s purchase behavior to enhance business strategy for retailers. As part of the planning, we will develop a payment feature or integrate with 3rd party e-wallets, so that customers are able to purchase directly through our iMember APP.
Revenue / Business Model We target on Retails, Franchise, and SME by providing customizable plans that suit every type of businesses. Price discrimination used to charge for our product, the price is depending on package’s volume and the company’s size. Monthly Subscription Fee charged from Merchants is part of our revenue source. We also earn Resource Fee through In-App advertisement. Big data analysis for retails will be one of the revenue sources in the future. Lastly, we will also earn from our payment features (in progress) as part of our important resources for our business operation.
Management Team Primary Co-Founders Experience: Nestor Ng Zhang Cong
Ng was a Digital Marketer for Funa Family Locator and helps the app to gain 500,000 downloads within a year. He also managed all the Digital Marketing activities for Kaodim and proudly to become one the team who helps the company to raise the Series B funding on October 2017.
Secondary Co-Founders Experience: Kong Kok Weng
Kong started working on freelance projects upon entering college, joining a startup software house after graduation as a technical lead. He involved in startup tech projects such as community ride-sharing, Cloud Advertising Solutions, and currently managing iMember Loyalty App. He has been involving in strategic planning and project management as well.
Company Background Date of Incorporation of iMember is 24-08-2017. The investment made to date is RM 100,000.00. We currently have 10 participate Merchants such as Toy World Malaysia, Union Fashion Bar, Nibong Tebal Automation and etc. Our profit up to date is below RM 1000.00. A milestone that we achieved is we managed to convince Big Brands like Toy World and UFB to join us. We also successfully expand our team to 6 employees within a year. We might lack financial support, but our team believe in our ideas and make it through until today.
Funding Milestone Date of Incorporation of iMember is 24-08-2017. The investment made to date is RM 100,000.00. We currently have 10 participate Merchants such as Toy World Malaysia, Union Fashion Bar, Nibong Tebal Automation and etc. Our profit up to date is below RM 1000.00. A milestone that we achieved is we managed to convince Big Brands like Toy World and UFB to join us. We also successfully expand our team to 6 employees within a year. We might lack financial support, but our team believe in our ideas and make it through until today.
% Equity Allocation 20
Expected ROI There will not be any ROI for the first 3 years as we will continue expanding and seeking more investors to fund us in order for us to become the number 1 shopping app in the SEA.
Risks and Mitigation Acceptance level toward the technologies in the industries is one of the risks that iMember will be facing in our startup journey. Malaysia just enters into Digital Era, therefore, times and efforts are needed in order to allow the retailers to adapt the technologies. We need to conduct marketing activities to promote our services as to popularize our concept, in order to mitigate the risks in the future.
Technologies can be one of the risks that affect our operation. Since the technologies are getting advance day by day, it is time-consuming for our team to conduct research and development to improve our services. To reduce the risk, our operation team is required to attend courses to catch up the trend and upgrade the products by using the latest technologies.
Exit Strategies Investors are allowed to sell their shares to another company but it is depending on the type of company investors are trading to. Besides, the company or management team also can repurchase the shares of investors. Other than that, the private equity of investors or shareholders can also be purchased by another investment institution.
Company Name Imember Solutions Sdn Bhd
Business Address B-2-39, Dataran Cascades, No 13A, Jalan PJU 5/1, Kota Damansara, PJU5, Petaling Jaya, Selangor, 47810.
Contact Person Ng Zhang Cong (Nestor)

Private Investor : Jashveerdeep Singh Bedi

Preferred Investment Amount RM50,000 or less
Preferred Investment Opportunity Food and Beverage
Will NOT Invest In Oil and gas
Preferred Location Malaysia
Public Profile Owner of a food and beverage franchise.
Organization Name xxx
Address Kajang, Selangor

Private Investor : Wong King Lai

Preferred Investment Amount RM100,001 to RM250,000
Preferred Investment Opportunity open to all kind of profitable business
Will NOT Invest In gambling
Preferred Location Kuala Lumpur and Selangor
Public Profile property investors, have knowledge in international trading, commodities, agricultural,
Organization Name family trust fund
Address Shah Alam, Selangor , Malaysia

MTDC (Malaysian Technology Development Corporation)

Malaysian Technology Development Corporation (MTDC) was set up by the Government of Malaysia in 1992 to spearhead the development of technology businesses in Malaysia. Its initial role was to concentrate on the promotion and commercialisation of local research and invests in new ventures that can bring in new technologies from abroad.

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