2 key factors in raising capital for a company:

First, to know what potential sources of funds are available to you now and in future – sometimes, you don’t know what you don’t know and, second, to know how to reach out to the right person and present him with an investment offer that he can’t resist!

We at CAPITAL are highly experienced with debt and equity financing and are in regular contact with potential lenders and equity providers. We understand what these providers look for, and how best to present opportunities to them. 


At CAPITAL, we focus on enabling prospective investors and other providers of capital to appreciate and understand the “value” in your business as the amount of capital raised and the terms offered depend substantially on what capital providers believe a company will return to them and how they perceive the “value” in the business.


Strong finances are critical to business growth. We develop a comprehensive financial roadmap for your company by tapping difference sources of fund such as angel investors, VCs, government funding agencies, banks and financial institutions. At the same time, we support your fundraising efforts by placing you on various platforms such as capital networking events, crowdfunding platforms and capital raising road shows, where you can attract angel investors and venture capitalists to invest in your company and initiatives.


CAPITAL boasts an extensive local and regional business network comprising potential partners, investors, clients and other connections vital to projecting your business in a competitive market.


Our ultimate goal for each company is to be awarded public listed status (IPO) or exit through leveraged buyout or trade sale. Leveraging our collective experiences, we collaborate with you in preparing the due diligence, term sheets and other processes, thus helping your company navigate the road towards achieving your objective.

Capital Raising Process

We help companies optimize capital structures, prepare investment proposition, building a capital raising syndicate, identifying and contacting investors and funders, organizing road show and execute transactions

Typical phases of the fund raising process are as follows:

Step 1: Studying the client’s business.

In order for us to be able to help a client raise capital, we first need to analyze the client’s business. Only then can we identify how best to structure the fundraising. By understanding the client’s business, we are also in a position to take a large part of the burden from the senior management by handling the majority of the communication with potential sources of capital.

Step 2: Deciding on the Structure of Financing.

The structure of the deal is a key factor in financing arrangements. The initial decision between equity or debt or mezzanine financing drives the rest of the process. An under-leveraged company will provide a lower return to its shareholders than one using proper debt levels, while over-leveraging a company puts it at risk of failing to meet its debt service payments. Our professionals are well experienced in advising clients on the best financing options.

Step 3: Identifying Financing Sources.

As with the company sale process, we start by identifying possible sources of capital. However, unlike acquisitions and dispositions, where every deal has its own set of buyers, financing transactions involve dealing repeatedly with the same entities: individual investors, banks, mezzanine lenders, investment funds, and private equity investors. Finding the proper investor is the critical step in a financing transaction and it is therefore vital to know the players in the world of finance. Just as there are good and bad physicians, there are institutions with good reputations for closing transactions and others with reputations for not closing, which can be devastating in a financing. Our professionals know the landscape and steer our clients to the most appropriate capital providers.

Step 4: Preparing the Investment / Financing Memorandum.

While identifying best financing sources, we prepare the investment / financing memorandum. The proposal for a financing will not be identical to the proposal that would be prepared for a sale of a company. Lenders care primarily about being repaid and minority equity investors about either the resale value or the dividend potential of the shares they will be buying. Our experience has proven that the work that goes into preparing the investment / financing memorandum pays off by helping the lending institution or equity provider get the deal through the approval process, thus greatly increasing the chances of a successful transaction.

Step 5: Due Diligence.

From the client’s perspective, due diligence plays a lesser role in a financing deal; it is primarily the lender who does due diligence. As we indicated above, a professionally-prepared memorandum can significantly assist the institution in its due diligence. However, it is also crucial to be able to provide the counter party with appropriately-packaged information on a timely basis. We work with clients to prepare the bulk of due diligence materials in advance.

Step 6: Coordinating the closing.

Even after an agreement on price and terms is reached, much work remains to complete a successful transaction. We maintain the momentum of the transaction as documentation is prepared by lawyer. Our experience enables us to ensure our client’s interests continue to be effectively represented in this final critical stage.

Timetable for Capital Raising

The length of the capital raising process varies greatly. It can take as little as a 3 months for the most straightforward transactions or more than 6 months for more complex deals.

> more info on Raising Capital