All Natural, Organic and Non Toxic Baby Care Products

All Natural, Organic and Non Toxic Baby Care Products

Current Status Concept / Business Plan
Amount Invested RM50,000
Funding Required RM300,000 or less
Description As a parent of two, we’re so concerned on the products that our kids used on the daily basis. With our current weather, air pollution, etc, we’re very concerned on the products that our kids used on daily basis because this might effect their skin and some other things. With regards of that, we’re always ensuring that every products that our kids used must only contains only natural, organics ingredients and most important things is, it must be non toxic. Unfortunately, this kind of product are kind of hard to find and if it was there, it wasn’t good enough for us. Moreover, most of the products that are natural and organics are imported.

Because of that, we comes up with Lorra Baby Care. Specially made for our kids, and now, we share it to all the parents out there. ONLY THE BEST FOR OUR LITTLE ONES AND YOURS TOO! Our aim is to be like the honest company in Malaysia and SEA.

Business Opportunity As a parent of two, we’re so concerned on the products that our kids used on the daily basis. With our current weather, air pollution, etc, we’re very concerned on the products that our kids used on daily basis because this might effect their skin and some other things. With regards of that, we’re always ensuring that every products that our kids used must only contains only natural, organics ingredients and most important things is, it must be non toxic. Unfortunately, this kind of product are kind of hard to find and if it was there, it wasn’t good enough for us. Moreover, most of the products that are natural and organics are imported.

Because of that, we comes up with Lorra Baby Care. Specially made for our kids, and now, we share it to all the parents out there. ONLY THE BEST FOR OUR LITTLE ONES AND YOURS TOO! We believe, more and more parents out there has realised about this and having the same problems as us. That’s why we comes up with Lorra Baby Care to help them to find the best baby care products for their loved ones.

On average, birth rate in Malaysia are 1600 daily. We believe that the market is huge for the Baby Care products. Based on the research, we found that the market for baby care products will be USD66.8 Billion by 2017. On 2011, the market for baby care products was 44.7 billion and increasing on 2012 to 47.7 billion. EMEA was expected to received 34.7% from the total market followed by Asia Pacific by 28.7%. (source:transparency market research)

Revenue / Business Model We are targeting to hit the Retail and online baby store. We are also thinking of selling it to agents and stockist. Not only that, we will also be selling online.
Management Team As of now, It’s only me working for this. I’m expecting to hire 2 or 3 people for marketing and sales, 1 for admin work and another 1 to manage design and maintain website.
Company Background Lorra was established on August 2015. Investment made was RM 60000. Our products is still on manufacturing, but based on Instagram and Facebook, we have got a lot of good review for our products.
Funding Milestone RM 300 000 :-
RM 100 000 to setup office and management (salaries, etc)
RM 100 000 for marketing ( Social Media ads, Magazine, Newspaper, Billboard)
RM 100 000 rolling capital
% Equity Allocation 10-15%
Expected ROI n/a
Risks and Mitigation Strenghts:
1. Only contains natural, organic ingredients and non toxic.
2. Halal – Things that are important for Muslim buyers
3. Baby Products – Birth rate in Malaysia is increasing, possibilities to enter the market and high demand.Weakness:
1. New company and products – Need to to do a lot of marketing to increase awareness on our products and brand.
2. Parent awareness – the important of Natural and Organics products for kids specifically for babies.
CAPITAL.MY

1 comment so far

Capital Team Posted on4:03 pm - 11/02/2016

Growing up healthy is very important especially for the baby, here is the business trying to do just that. Let us know if you like to know more about the business. click here