Banana Asia Services

Banana Asia Services

Project Title An Southeast Asia outsourced marketing agency focusing in Singapore and Malaysia market
Current Status Pre-Revenue
Amount Invested RM30,000
Funding Required RM100,001 to RM300,000
Description This is a Southeast Asia outsourced marketing agency focusing in Malaysia and Singapore market. Targeting small-Medium size companies from technology, healthcare, education, finance, Automobile vertical with 500 employees and above. The company was established in Nov 2016 envisioned to expand the services to Philippines, Indonesia, and probably Vietnam and Australia in 2018. The business is replicable to other continents like Europe and US. Although the market there is more established for such services, it’s believed that with the staggered growth of the business through developing new entrants barrier by continuously strengthening the business offerings, the company can be outperformed these established rival in 2020. This company is expected to bring ROI in a two years. In fact, this business is profitable and it’s projected to be self-sustainable after obtaining 6 customers. Presently the company is ready to go to market with fundamental GTM tool in place like website, social media page, detail offerings and pricing. The company encompasses experienced marketing professional and creative designer and journalist that believed will bring great values to orgarnization that needed all rounded marketing expertise however has limited budget to hire.
Business Opportunity During a slow market sentiment, marketing has always been the first impacted division. In their company downsizing exercise, marketing will be considered to downsize to zero as it’s costly to maintain a full marketing team to support the business growth. However most organizations needed marketing to improve sales pipelines, hence an outsourced marketing agency would be a good option to maintain their business objectives at a cost-sharing model:).┬áToday, outsourced marketing agency isn’t popular in Southeast Asia. It’s a good time to enter to the market at this point of time. Whilst this business can be easily duplicated, it’s essential to continuously growth the business with irresistible value to customers i.e. SEO team, CRM solution.

Weakening currency exchange in Malaysia versus Singapore has strong appeal to Singaporean companies especially and Australia eventually.

Revenue / Business Model Phase 1: The company offers two business model, retainer basis and ad-hoc basis where retainer would be the main focus of business. This company is expected to bring ROI in a span of two years. In fact, this business is profitable and it’s projected to be self-sustainable after obtaining 6 customers. Phase 2: SEO Services will be an added offering. Phase 3: Cloud CRM model will come next
Management Team There is a founder today which is me and a part-time creative designer. In the process of looking for a Singaporean business partner and copywriter. Depends on the available funding.
Company Background The company was established in Nov 2016 envisioned to expand the services to Philippines, Indonesia, and probably Vietnam and Australia in 2018. The business is replicable to other continents like Europe and US.

This company is expected to bring ROI in a span of 1 year. In fact, this business is profitable and it’s projected to be self-sustainable after obtaining 6 customers. Presently the company is ready to go to market with fundamental GTM tools in place like website, social media page, detail offerings and pricing. The company encompasses experienced marketing professional and creative designer and journalist that believed will bring great values to companies that needed all rounded marketing expertise however has limited budget to hire.

Funding Milestone 1 Year – RM300k. This business is projected to be self-sustainable after obtaining 6 customers. Other investment of establishing SEO team and CRM solution to be discussed afterward.
Expected ROI It’s expected to bring ROI within 1 1/2 year. An projected ROI will be approximately 200k a year.
Risks and Mitigation Today, outsourced marketing agency isn’t popular in Southeast Asia. It’s the good opportunity to enter to the market at this point of time. Whilst this business can be easily duplicated, it’s essential to continuously growth the business with irresistible value to customers i.e. SEO team, CRM solution.
Exit Strategies You can exit anytime when the business meet your investment objective. From profit perspective, 2-3 years would bring handsome profit:)
Company Name Banana Asia Services
Website/Facebook http://www.banana-asia.com
Business Address B-G-27, Merchant Square, Jalan Tropicana Selatan 1, PJU 3, 47410 Petaling Jaya, Selangor, Malaysia (temporarily)
Contact Person Stella Lee
CAPITAL.MY

1 comment so far

Summer Posted on11:24 am - 10/03/2017

Sound interesting