|Amount Invested||RM 100,000|
|Funding Required||RM1,000,001 to RM2,000,000|
|Description||iMember is a mobile application that functions more than just a card wallet, users are allowed to store all e-membership cards, view membership status, track points collected and redeem rewards with our app.
We help retailers to digitize loyalty program for their business with Cloud-Based Benefit Rewards System. This allows retailers to understand their customers purchase behavior to improvise marketing mix. We use AI Technologies (Machine learning) to collect data and analyze customers purchase behavior by transforming complicate data into eye-catching insight.
|Business Opportunity||Traditional in-house loyalty program such as SMS and email required high maintenance cost that brings ineffective communication and engagement. It also lacks of automation and it has a limitation on collecting customer data. Besides, bulky wallet with physical membership cards & irrelevant rewards program often are the problems that failed loyalty programs. With iMember, retailers can deliver marketing purpose message to the right audience (loyal customers) to reinforce their digital loyalty program.
For retailers, the iMember app becomes a new communication channel that allowing them to offer the latest personalized offers or prompt a notification to inform the latest promotion deals. Besides, we also analyze the customer’s purchase behavior to enhance business strategy for retailers. As part of the planning, we will develop a payment feature or integrate with 3rd party e-wallets, so that customers are able to purchase directly through our iMember APP.
|Revenue / Business Model||We target on Retails, Franchise, and SME by providing customizable plans that suit every type of businesses. Price discrimination used to charge for our product, the price is depending on package’s volume and the company’s size. Monthly Subscription Fee charged from Merchants is part of our revenue source. We also earn Resource Fee through In-App advertisement. Big data analysis for retails will be one of the revenue sources in the future. Lastly, we will also earn from our payment features (in progress) as part of our important resources for our business operation.|
|Management Team||Primary Co-Founders Experience: Nestor Ng Zhang Cong
Ng was a Digital Marketer for Funa Family Locator and helps the app to gain 500,000 downloads within a year. He also managed all the Digital Marketing activities for Kaodim and proudly to become one the team who helps the company to raise the Series B funding on October 2017.
Secondary Co-Founders Experience: Kong Kok Weng
Kong started working on freelance projects upon entering college, joining a startup software house after graduation as a technical lead. He involved in startup tech projects such as community ride-sharing, Cloud Advertising Solutions, and currently managing iMember Loyalty App. He has been involving in strategic planning and project management as well.
|Company Background||Date of Incorporation of iMember is 24-08-2017. The investment made to date is RM 100,000.00. We currently have 10 participate Merchants such as Toy World Malaysia, Union Fashion Bar, Nibong Tebal Automation and etc. Our profit up to date is below RM 1000.00. A milestone that we achieved is we managed to convince Big Brands like Toy World and UFB to join us. We also successfully expand our team to 6 employees within a year. We might lack financial support, but our team believe in our ideas and make it through until today.|
|Funding Milestone||Date of Incorporation of iMember is 24-08-2017. The investment made to date is RM 100,000.00. We currently have 10 participate Merchants such as Toy World Malaysia, Union Fashion Bar, Nibong Tebal Automation and etc. Our profit up to date is below RM 1000.00. A milestone that we achieved is we managed to convince Big Brands like Toy World and UFB to join us. We also successfully expand our team to 6 employees within a year. We might lack financial support, but our team believe in our ideas and make it through until today.|
|% Equity Allocation||20|
|Expected ROI||There will not be any ROI for the first 3 years as we will continue expanding and seeking more investors to fund us in order for us to become the number 1 shopping app in the SEA.|
|Risks and Mitigation||Acceptance level toward the technologies in the industries is one of the risks that iMember will be facing in our startup journey. Malaysia just enters into Digital Era, therefore, times and efforts are needed in order to allow the retailers to adapt the technologies. We need to conduct marketing activities to promote our services as to popularize our concept, in order to mitigate the risks in the future.
Technologies can be one of the risks that affect our operation. Since the technologies are getting advance day by day, it is time-consuming for our team to conduct research and development to improve our services. To reduce the risk, our operation team is required to attend courses to catch up the trend and upgrade the products by using the latest technologies.
|Exit Strategies||Investors are allowed to sell their shares to another company but it is depending on the type of company investors are trading to. Besides, the company or management team also can repurchase the shares of investors. Other than that, the private equity of investors or shareholders can also be purchased by another investment institution.|
|Company Name||Imember Solutions Sdn Bhd|
|Business Address||B-2-39, Dataran Cascades, No 13A, Jalan PJU 5/1, Kota Damansara, PJU5, Petaling Jaya, Selangor, 47810.|
|Contact Person||Ng Zhang Cong (Nestor)|
The Company is an Artificial Intelligence (AI) powered SME lending block chain platform.
Unlike many startups we don’t lay claim to lofty goals, we don’t plan to save the world, nor do we have angelic aims of benevolence but we do have a plan to help small businesses get the financial help that they can’t get from banks and other traditional lenders and we’re going to use a combination of artificial intelligence and blockchain technology to make it happen.
We are a Malaysian company and a duly licensed lender under the Moneylenders Act with over 4 years’ experience in financial services in Malaysia. We know our market, we know our industry and we’re aiming to modernize, dare we say disrupt, the world we know.
As well as creating a lending platform we are also creating a network of SMEs enabling us to offer business matching services, network search and other business aids for our clients, in turn helping their business to be more profitable.
xxxx Sdn Bhd was incorporated in year 2015. It is 100% owned by two Malaysian directors with a paid up capital of RM 2M (USD 500k). We began as traditional money lenders, and are now evolving to become the preferred financier for local SMEs.
We have two simple business models:
(i) We charge a 18% per annum for each unsecured loan, with a maximum tenure of 12 months at a hard cap of USD 6,250 per loan. Secured loans (i.e crypto-backed loans) will be charged 12% interest per annum. This rate is as per the approved interest rate as stipulated in the Malaysian MoneyLenders Act 1951.
(ii) We also charge a platform fee of 3% of total approved loan for each successful borrower onboarded onto our block chain platform.
Based on our forecast, the profit margin for the first year alone derived from the lending activities will be 10%, followed by 13% and 14% respectively and we expect the profit margin to remain at 14% after year 3.
Besides the earnings from the lending business, there will be an additional income of USD 600,000 per annum from the platform fees.
The financials are attractive due to:
(i) High gross profit margin of 10% to 14% in the first 3 years from lending activities (see projections below). This is based on interest income which is charged at the statutory 18% rate per annum, and does not include fee income from platform usage yet.
(ii) Manageable credit loss of 4% to 5% as our target segment is SMEs (rather than individuals) with optimal tenures of 12 months. We are also able to use more creative actions for dunning and recovery which traditional lenders are generally restricted from doing.
(iii) Low cost-income ratio of around 25% to 30%, which is much lower than the typical industry rate of 50% or so for lending operations by commercial banks. By automating the loan origination and credit evaluation process with AI and blockchain, we expect this model to be even more cost efficient.
We are requesting for USD 25M (RM 100M). This is in line with our hard-cap target for our planned ICO.
We have already invested about USD 600k (RM 2.4M) to-date and the funds were primarily used to establish a strong business foundation with the necessary licenses, infrastructure, technology and regulatory compliances required to lend money to SMEs in Malaysia and prepare for the ICO. We have developed a detailed financial plan below for the use of the funding proceeds. This plan will be put in motion immediately and enable us to finance about 3,500 loans in the first year.
INVESTMENT RISK AND MITIGATING MEASURES
Investment Risk for this project can be divided into two levels. The first level would be risks that would potentially impact the underlying lending business, and the second level of risks are associated to the ICO.
As for the first level of risk, it is mostly related to the business being adversely impacted by non-performing loans (NPL) and loans that are subject to be written off because the borrower is not physically capable to repay the loan due to death or permanent disabilities. Delays in loan repayments will also impact our operations.
Steps taken to mitigate these risks are:
(1) First level of borrower filtration is to be based on a psychometric assessment via our Virtual Assessment Centre. We have already engaged with one of the world’s leading psychometric solution provider. The intention is to use these scores in tandem with the credit bureau scores for loan approvals.
(2) Our partner has developed a universal digital credit scoring technology that leverages psychometrics and behavioral science to effectively score anyone, anywhere, at any time. With 10 years of experience enabling over $1.6 billion in loans globally, they have served leading financial institutions across Latin America, Asia, Africa and Europe.
(3) All loans originated by the Company will be strictly in accordance to the Malaysian Money Lending Act 1951, enabling us to enforce recovery using legal actions in the event of borrowers defaulting on their repayments.
(4) The Company will be linked to local credit bureaus and Central Bank of Malaysia to obtain available credit history on borrowers. We have already partnered with two local credit bureaus to-date. Our partnership with the mentioned credit bureaus will also enable us to blacklist defaulters.
(5) Collection of repayments will be done via auto-debit facility from the customer’s bank account to our corporate account.
(6) All funds will be disbursed via online transfer from our corporate account to customer’s bank account.
(7) Each loan will also be underwritten with an insurance which can be crystallized in the event the borrower is unable to service the loan due to a permanent death or permanent disability caused by an accident.
We will only acccept collateralized loans in the form of loans backed by cryptocurrency (BTC, ETH, XRP) for borrowers who are above our risky tolerance levels. Loans will be subject to 50% LTV and these crypto currencies will be held in the platform until the loan is serviced fully services.
As for the second level of risk which is related to the ICO – we have engaged with one of Malaysia’s top ICO lawyer firms to ensure that the planned ICO activity and tokens created are in accordance to the best practice and regulation imposed by Security Commissions Malaysia.
Contact Us for more information
|Current Status||Revenue Generating, Pre-Profit|
|Funding Required||RM1,000,001 to RM2,000,000|
|Description||Dei is an on-demand grocery delivery platform facilitating doorstep deliveries of groceries and other home essentials in Singapore. Customers can shop from over 50 vendors and get all their products consolidated and delivered together. The technology-driven business model of Dei enables the delivery of groceries to customers on the same day.|
|Business Opportunity||Currently only 2% of grocery shopping is done online in Singapore. With the expected growth, there is more than enough market cap for other players to enter this market.
-At present only 2% buy groceries online. This is worth almost $206M
|Revenue / Business Model||We work with over 100 vendors, i.e supermarkets, wet markets etc. We are paid a commission of 25% for every product sold on our site. We charge customers a fixed consolidation fee as well as delivery fees for orders below $50.|
|Management Team||Our management team comprises of a mix of experience and vibrancy. Being a lean start-up everyone has to help out in every department. Jay is our Founder, a graduate from National University of Singapore (Bachelor in Science).Highly motivated marketer offering 7 years of experience in Marketing. Successful cultivator of new businesses with proven capabilities in securing multi-million dollar projects. He worked with clients such as P&G, Unilever, and many Fortune 100 companies.
PPraj- Co-founder- Pride and Professionalism are two key qualities entrenched in the initials fore fronting his name – PP Raj. Having spent 28 years of his life in the Ministry of Defence (MINDEF), Singapore, he takes great pride in all his endeavors. He heads operations. He has built the processes required for us to stay lean and cut cost. He works on ensuring the quality of service is not compromised.
|Company Background||Dei.com.sg was incorporated under DEI Holdings Pte Ltd in January, 2016 and operates as a partnership between the founders and Mdm Dilly( Pre-seed investor). All company shares are held by the founding trio and our seed investor (Dilly). The company as over 100 stores it collects goods from, it has over 18 000 products online and at present it has 2 vehicles that assist in deliveries.|
|Funding Milestone||We are looking to raise 3million Ringgit. The funds will be used for customer acquisition and tech developments.|
|% Equity Allocation||30|
|Expected ROI||We expect to break even, in early 2020. Based on our sales projections we should return x2 within 5 years|
|Risks and Mitigation||Product Range: Dei offers a huge range of products which stretches to about 18000 products.
Exotic Range: It also offers exotic fruits, vegetables and imported groceries which are not easily available in nearby retail outlets. This gives them an edge in catering to customers who like buying such stuff.
Discounts: Dei offers huge discounts on various products. They also have the product bundling technique to maximise sales and offering maximum discounts to the customers. This makes them a lucrative option for customers to buy.
Convenience: Dei offers an escape from the hassle of standing in the queues of malls or going all the way to the retail stores. They give the products right at the door step and offer multiple payment options. The on-time delivery guarantee makes them a lucrative option, Customers, especially in cities like Singapore where life is very fast, and it is difficult to reach.
Low Fixed Cost business model: Most of the items that Dei offers are perishable hence they depend on the retail stores they are coordinating with for the products. This means they have no inventory cost and makes their business model more profitable.
Weakness in the SWOT Analysis of Dei:
|Exit Strategies||We want to be bought up by year 5. At a post valuation of 50million USD|
|Company Name||Dei holdings Pte Ltd|
|Business Address||120 Lower Delta Road|
|Contact Person||Jay Varman|
|Project Title||Shop Hubby (Moving traditional offline businesses online without any buying or selling activities, but instead luring walk in customer for the local retail shops in Malaysia)|
|Current Status||Revenue Generating, Pre-Profit|
|Funding Required||RM600,001 to RM1,000,000|
|Description||We have a mobile application done developed and will be launching on Google Playstore and Apple Appstore in two weeks. Our vision is to move estimated 100,000 local retail shops (Excluding F&B and Shopping Mall retailers) online. However, we are not e-commerce sites which sell and buy things online, instead we developed location services technology and Big Data to attract ‘walk-in’ customer for the local shops in Malaysia. We believe in the vision of Virtual Real Estate and transform the local businesses in Malaysia to compete with the Shopping Mall and E commerce website online.|
|Business Opportunity||Moving merchant online sounds ordinary and simple, however the target audience of ours is the local merchants in Malaysia who are NOT tech savvy and have vision to move their business online. By integrating all the merchant and unite them in our platform, each of the merchants will save a huge amount of cost in building or joining other online platform. In simple term, local retailers who have individual shops which sells product will need someone to transform and add value to their business moving forward. We are there on the ground convincing door-to-door in every shops to move them online.|
|Revenue / Business Model||We will charge the local merchant a yearly subscription fees (Or we called it Virtual Rent) which is lower then RM1k per year. They will then get a personalized shop profile parking in our platform. We will then own the rights to promote them and obtaining the data of the shops through various #walkandshop campaign. We are talking about 100,000 shops who pay us RM1k for a whole year fees. The essence of this business model is about economies of scale of the local merchant and the biggest asset is the value of the data which we are going to gathered in 6-12 months time.|
|Management Team||Founder of the company is a young chap who graduated from University of Reading (Top 1 Real Estate Uni in UK) with a BSc in Real Estate. Co-founder is specialized in Finance and Business management who are a graduate from UK as well. Founder has working experience in big corporate like JLL (NYSE:JLL Top 10 Real Estate Firm Global) and Public Bank Malaysia. He is specialized in real estate industry especially the retail market around the world (in terms of enhancing value by innovative ways). Besides, the company has onboard one of the top international IT Firm to develop this app and they are one of the company shareholders as well. Shop Hubby team have a number of mentors around in Malaysia who are experience in startup industry and have contributed to the milestone we achieved today.|
|Company Background||We started our mother company ‘Virtual Real Estate Berhad’ 12 months ago and have raised both founding and co-founder round. Shop Hubby Sdn Berhad is a full subsidiary of Virtual Real Estate Berhad and has been in operation since February 2018. We have now 100 local merchants collaborating with us in Klang Valley and have a traction of 20 merchants signed up with us prior to our launching. Moving forward our conservative projection of our break even date will be Q4 2019.|
|Funding Milestone||RM50k (Founding Round), RM350k (Co founding round), Current round 700k (Seed Funding)|
|% Equity Allocation||10|
|Risks and Mitigation||Startup risk includes the competency and consistency of management team. Being a young startup with a group of young chaps might be viewed as a ultimate risk of investors. However, at this round we could prove that we are able to achieve extraordinary milestones within the past 12 months period of time. Moving forward, the rapid grow of the merchant base will require a bigger team to deliver the after sales service. In other word, bigger team requires experience team of management. We are planning to recruit one or two experience executive members to overlook and ensure the team is able to deliver the KPI as planned. The other risk factor which we are worrying about is the expectation of merchants on our early phase mobile application and website. In terms of number of downloads is something we could not control, however we have a full plan of ‘cost effective’ marketing campaign which we think some other startup will not dare to approach. Example is our local shopping bus tour.|
|Exit Strategies||We foresee a IPO plan to LEAP board Malaysia within 3-5 years plan from now. Acquisition and merge plan is temporarily out of the picture even though at this phase, a lot of emerge company is asking us to acquire. We uphold the trust of our existing and future shareholder on the long term vision of this company. Being the platform of third best shopping option is something we wish to achieve. (1st place is online e commerce website, 2nd place is shopping mall, 3rd place will be Shop Hubby on Local Retail Shopping)|
|Company Name||Shop Hubby Sdn Bhd|
|Business Address||Sandbox Co Working Space, Sri Petaling|
|Contact Person||KJ Chow|
|Project Title||MusoMusic: A Music Monetisation Ecosystem Platform and App for Independent Music Creators Worldwide to Distribute and Publish Their Works Globally.|
|Current Status||Concept / Business Plan|
|Funding Required||RM3,000,001 to RM4,000,000|
|Description||MusoMusic is a music monetisation ecosystem providing a variety of affordable services from publishing administration to music distribution (to over 300 stores eg. Spotify, Apple Music, Google Play) to providing value-added services, to fan engagement, radio airplay promotions and more. We take the hard parts out of readying and distributing their music globally. We will continue to strive to be better than any of our competition and add new patches to our platform development from time to time.|
|Business Opportunity||1) Music Creators find it difficult to monetise their music digitally and 2) most times have to wait for up to 2 years to start seeing their royalty payments from streaming and music downloads. 3) They also have to go to multiple vendors to ready their music for distribution.
MusoMusic offers a one-stop solution for independent music creators to ready, publish and distribute their music across all channels available worldwide simultaneously and generate automatic reports on how their music is performing, report on royalties collected via an E-Wallet app that the creators can choose when and how much of their collections they want to transfer to their connected bank or PayPal accounts.
Global value of the entire music industry currently is about US$17.1Billion (2017) and it is growing rapidly. Regional calculations of the music industry covering Malaysia, Singapore, Australia and Japan is worth US$1.8Billion with approximately 2000 new independent creators created yearly within this region.
|Revenue / Business Model||Primary Revenue Sources are from Distribution, Publishing and Royalty Management. Secondary Sources of Revenue are from our services that include but are not limited to Mixing and Mastering, Cover Art Design, Lyric Video Production, YouTube Monetisation, Global Radio Promotions, CD & Vinyl Manufacturing, Merchandising and our built-in store sales for digital and physical music as well as merchandise. There’s a third source of revenue slated for development at a later stage for fans to buy tokens to donate to their favourite artistes and bands. These artistes and bands can also use these tokens in exchange for collaboration projects with others on our ecosystem.|
|Management Team||Kevin, CEO has a Diploma in Audio Engineering and has 26 years of experience in the music and broadcast industry. He started as an engineer in a few recording studios in the early 90s. Since then, he has been a systems integrator for recording studios and radio stations worldwide.
Flora Rajadurai, CFO and Co-Founder has extensive experience in the Telco industry for over 15 years, is a qualified chartered accountant and has worked for several Australian and Malaysian public companies for over 12 years in the areas of regulatory, strategy, carrier services, systems, finance and marketing.
Michael Yip, CMO and Co-Founder has 22 years in the broadcasting and entertainment industry across Malaysia, Singapore and Hong Kong with an extensive business providing event management and digital media solutions across Asia in the past 12 years.
Alexis Lexchinsky is our A&R Manager and has a decade of experience in the electronic music scene, from DJing across Asia to artist management and event production, promotion, and support in Japan.
|Company Background||We have been operating using my other company Thenexus Sdn Bhd, established in 2002. With funding, the first order of business is to setup a completely new entity for this venture. We have spent a little over 25000 of our own funds to get the beta website made, met up with marketing and industry professionals in Malaysia and Singapore, organised some events to get early adopters on-board and are currently getting validation responses from music creators and labels worldwide on our many offerings. Development and Operational Expenses are high valued and we require the funding to be in place to build the MVP, start our marketing and work on building the complete platform and the mobile E-Wallet app. We have deduced that with the MVP, we can already start generating revenue.|
|Funding Milestone||Total RM3,800,000.
1. 500,000 to build the company infrastructure, acquire all licenses and professional memberships, purchase required hardware and software, hire key personnel, develop the platform and app into a Minimum Viable Product (MVP) and start our marketing push. Expected milestone to be achieved is MVP within 6-8 months with a working office studio and start on-boarding early adopters for real-world testing.
2. 2,000,000 to expand company strength, launch product, hire more key personnel, complete second phase of product development, extend marketing, application for MSC status. Expected milestone to achieve is 100,000 paid songs on our distribution catalog.
3. 1,300,000 to carry company through to Year 3 to be used on continuous product development and massive marketing push. Expected milestone 200,000 songs on our distribution catalog and direct to stores API connections. We will be profitable by the end of Year 3.
|% Equity Allocation||25%|
|Business Address||No. 588, Jalan 17/17, 46400 Petaling Jaya, Selangor|
|Contact Person||Kevin Suresh Chand|
|Project Title||Not many young generation in SEA especially Malaysia, have an opportunities to be like Jimmy Choo and introduce their creative around the globe. WEDABO want to be a pioneer, trade the lifestyle and culture among youth population in SEA.|
|Current Status||Revenue Generating, Pre-Profit|
|Funding Required||RM600,001 to RM1,000,000|
|Description||Current situation in Malaysian young entrepreneurs in fashion, product, arts, music, toys, streetwear, sportswear, sports equipment and anything that related with lifestyle and culture, having difficulty to be in exist in nowadays market due to lack of support, exposure, experience, financial and platform to introduce their creativity globally. The existence like Alibaba, and other retailing platforms are growing in international markets, potentially expanding into Malaysia and diluting local brands’marketability internationally, and even worse, in Malaysia itself.|
|Business Opportunity||WEDABO aspires to be a structured organization or ‘cartel’ to step-up in taking the responsibilities of handling, marketing and selling of both international (imported) and local brands in Malaysia, South East Asia region and eventually global.
WEDABO is targeting culture-rich and lifestyle-sensitive markets such in SEA countries, focused on every generation starting from infants to adults.We will bring culture and lifestyle products to the target market, at a more convenient way
|Revenue / Business Model||We provide marketplace and eCommerce platform to trade their creativity.|
|Management Team||Co-Founder – 4
Staff – 9 inclusive of merchandiser,marketing, operation, creative, accoutant and web development
|Company Background||Start go live on 30/4/2018, investment from 4 co-founder around RM500,000.00, Subscriber under development, milestone we have 70 vendor on board with us.|
|Funding Milestone||We currently required funding for marketing and procurement plus technical interrogation.|
|% Equity Allocation||open to negotiation|
|Expected ROI||we have pitching pack to refer|
|Risks and Mitigation||we have pitching pack to refer|
|Company Name||Wedabo Retail Sdn Bhd|
|Business Address||Utropolis Suites, Glenmarie Shah Alam, Malaysia|
|Contact Person||Amirul Ismail|
|Project Title||What happen when Uber meets tinder over hh finder?|
|Current Status||Concept / Business Plan|
|Funding Required||RM300,001 to RM600,000|
|Description||Put Uber, tinder and happy hour finders and that exactly how clickme came about. A booking matching partner for happy hour.|
|Business Opportunity||Mainly for people who hang out after work at preferred bistro or bars where no PR provided and everyone needs someone to talk to. So we targeted 5pm-10pm for the booking because of happy hour session.|
|Revenue / Business Model||1. Subscriber 2. Booking pay 3. Bistro ads on map 4. In apps purchase|
|Management Team||1. CEO/ Founder 2. Apps developers team (local and oversea) 3. Anp team 4. On and Offline Marketing teams 5. Event partners 6. Celebrity and branding group 7. Legal team|
|Company Background||Been talking about clickme since last December. Registered 27 May 2018. Not much of investment as mainly done by own team for free.|
|Funding Milestone||1. Produce of the Apps not more than rm120k (on going maintanence rm27,000 monthly)
2. Anp, marketing on and offline rm270k
3. PR and events rm360,000
– all above are targeted for first 18 months target not more than rm750k
|% Equity Allocation||36%|
|Risks and Mitigation||We targeted 2 rounds withing 18 months of subscription which is R1: 20,000 R2: 50,000 Total of 70,000 x rm99 (subscription alone) = rm1,980,000 + rm4,950,000 = rm6,930,000
1.Figure won’t speak if subscription doesn’t match. 2. The demand of clicktime( bookings) exceed no.of clickmate(partner) *under supply
|Exit Strategies||After 18months or possible of share acquisition by VC’s|
|Company Name||Clickme App Solution|
|Business Address||Taman Petaling Utama 46150 Petaling Jaya, Selangor Malaysia|
|Contact Person||Mr. Clickme|