CAPITAL.MY

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Short stories publishing website

Project Cost: RM50K

Amount Invested : RM5K

Amount Required : RM45K

Knowledge / Experience Required:
finance
internationalisation

Proposed Investor’s Role:
as mentor

Industry:
informatics / multimedia
internet

Project Stage:
concept
seed

EXECUTIVE SUMMARY:

Company History: n/a

Product / Service Description:

The idea is to launch a website that focuses on publishing short stories for writers online, focusing on a wide genre (romance, fantasy, crime, horror, etc). Readers can read the e-books across multiple devices such as desktop, tablets and smartphones. What? You’re saying Malaysians don’t read? But we’re not focusing on Malaysia alone, right?

Business Opportunity:

As little as only 1-2% of authors get their books accepted by publishers. While it is true that editorial scrutiny is important to determine the quality of a story, it doesn’t mean that the other 98% of shunned writers produce crappy contents. There are many good and hungry authors out there looking to publish their works. Which is why some authors decided to self-publish. But self-publication is diffusive and lack focus, not to mention the amount of marketing needed to raise awareness of your book in your own website. The effort is at best, futile. And there’s Kindle Direct Publishing. But unlike Kindle Kindle that focuses on books, novels, novellas and short stories, the one that we proposes focuses only on short stories. It is a niche market targeting, simply because short stories are quicker to produce (rapid content generation) and can be finished by readers in maybe just one or two sittings (quick consumer satisfaction). Plus the website help authors design a nice cover for their titles as well as illustrations between the pages to help liven up the reader’s imagination. And much more. It’s not just a publishing platform but one that ensures optimized user experience (both readers and authors).

Here’s the thing: We want to make reading short stories fun, hippy and exciting, not the kind you’ll find in other websites that are spread across the internet. Yes, find a nice little niche where it has the potential to grow fast, buff it up real good, kick off some smart marketing and you’ll probably find customers knocking on your door.

Revenue Model:

Readers pay a small sum for each short stories they read. Writers get a generous royalty. We make what’s left in between. More importantly, it is about building a platform. Build the platform, make it an attraction and the money will come.

Management Team: n/a

Current Status: n/a

Funding Milestone: n/a

Business Valuation:

50% equity is negotiable. Anything more would be highly improbable.

Expected Return On Investment:

It’s a new area to move into so no pretty figures or nonsensical assumptions here. Besides, 3 out of 4 new start-ups fail in the first 3 years. That’s a fact. No sugar-coating here, ok. Firstly, we focus on building the platform.

Investment Risk and Mitigation:

Risk should it fail: Lose all the RM45K invested.
Reward if successful: A unique platform that attracts authors from all over the world to publish and readers to buy and read the contents.
Even bigger reward if it ever becomes super-successful: Become a small little thorn that pocks on Kindle and iBook.

Exit Strategies: One possible exit strategy is to sell the platform to other more established publishers in the future. Think Amazon?

CONTACT INFORMATION

Tony Choo ( tonychoohl@gmail.com)
Postal Address : Cheras, Kuala Lumpur
State : Kuala Lumpur
Post Code : 56100
Country : Malaysia

 

Portable Library

Project Cost: RM500,000

Amount Invested : RM50,000

Amount Required : RM450,000

Knowledge / Experience Required:
internationalisation

Proposed Investor’s Role:
as mentor
as consultant
Industry:
informatics / multimedia
consumer goods

Project Stage:
concept
seed

EXECUTIVE SUMMARY:

Company History:

A Malaysian Malay, age 43, Bachelor in Business and Management, has been employed as Human Resource Executive in Dumex,Sr Finance Asst at BAT, Finance Manager at EAC Holding, Project Manager at Censof Holding (Century software),SR Project Manager at Satyam Computer Ltd, Senior Manager in strategy in charge of system architecture, 3rd party design and management, also as IT Business Analyst at Measat Broadcast. A total of 20 years in working experienced. Was founded and as director of Bioshell Sdn Bhd. a company involved in Biomass process and export. Mainly use for energy production for main customer Devotion Energy Guangzhou, PRC. Was founded and as director of ISAS Technology Sdn Bhd, a company involved in design and marketing of Ebook Reader, an eink technology, in collaboration with Shenzen Boeye Ltd, Shenzen, PRC

Product / Service Description:

I have done research on this since 2010. Offering of Portable Library for Public and education sector. Its a combination of an Eink Ebook Reader and Digital books. Offered to market is the device with a preloaded contents of up to 100 titles worth RM2000.00. Then, the customer can make a subsequent purchase of additional contents of their choices online from a website, and download into the device. Contents is price at minimum 70% cheaper than printed copy. A device inclusive of the contents initial priced between RM950 to RM1500. Cost of sale is RM500 to RM750. To date, we had signed an MOU with Persatuan Penerbit dan Pengedar Buku Bumiputera Malaysia, and contents contract their members. We had also signed a supply contract with an OEM from Taiwan for the said device, which include development of software and security as per our specification.

Business Opportunity:

Its an opportunity in the market. A malaysia market eventually will behave similar to US or EU. Parents getting nervous of their children reading habit education future. The country in need of high knowledge workers. Ipad and other tablet and internet is a destructive technology to our legacy. Simply because its divert our focus and personal agenda into an entertainment sector. 3rd, the device offered up to 2 weeks of usage from a single charged.

CONTACT INFORMATION

Ramlan Ahmad ( ramlan.isas@gmail.com)
Company Name: Obsidian Sdn Bhd
Postal Address : No 43, Jalan Hijau Pelangi U9/51, Cahaya SPK, Shah Alam
State : Selangor
Post Code : 40150
Country : Malaysia
Mobile: +60135866801

 

Large Nightclub in Ipoh City

Project Cost: RM4,000,000.00

Amount Invested : -NIL-

Amount Required : RM4,000,000.00

Knowledge / Experience Required:
general management
strategy
sale & marketing

Proposed Investor’s Role: as consultant

Industry:
restaurants / f&b
others (Entertainment)

Project Stage: seed
EXECUTIVE SUMMARY:

Company History:

The company is founded by Cheng Zian Loong and See Wei Quan from Ipoh. Both the founder have identified the need for a big and happening event spot to host big parties in Ipoh. Both the founders have been patronizing few nightclubs in Ipoh and have noticed that the services offered are too monotonous. The founders have further identified the wants and needs of people aged 18-35. The aim of the business is to create the very ultimate party for our target market and will develop the premise into the ultimate hangout spot for our target market. We will also feature exceptional service at a regular price.

Product / Service Description:

Warehouse entertainment will feature a whopping 33,600 sq ft premise, housing 1000 party people at a time. We will develop the place into the ultimate destination for students or working adults to let of some steam after a tiring/stressful day at work. Every now and then, we will feature guest artist appearances to boost up the reputation of the club. Currently, we will one of the only three large nightclubs in the city and we boast of the largest dance floor you can get in the city. We emphasize on attention on details and we are keen on providing exceptional details. As such, one of our services will include free shuttle service using golf buggy from parking spot to our premise.

Business Opportunity:

As of now, the problems faced by nightclubs in Ipoh is the limitation of space. Especially on high occupancy days, it is almost impossible to get a spot at either one of the large nightclubs in Ipoh. As a result, people often sought smaller nightclubs or bars to hangout. Often, people call off the idea due to smaller nightclub being less happening. We plan to house all the big parties in our premise where everyone can enjoy the company of the crowd.
Other than parties, we will also provide space for events such as product launching and private parties.

Revenue Model:

The business will depend upon admission fees, sale of food and beverages, and also event charges of events held in the premise as our main source of generating income.

Management Team:

Other than the two founders, the management team will also include a club adviser. The club adviser has more than 10 years of experience as adviser in various clubs around the city. The two founders have rich experience in sales and marketing as well as F&B services.

Current Status:

Currently we have identified the location and have engaged contractors to our development. We are humbly seeking a RM4mil investment to start off our project. Business is expected to commence on December 2014 if we could get the funding in time

Funding Milestone: n/a

Business Valuation: n/a

Expected Return On Investment:

We projected a 40% return of investment to investors by end of 2nd year, followed by a 25% return of investment every consecutive year until the sale of company.

Investment Risk and Mitigation: n/a

Exit Strategies: n/a

CONTACT INFORMATION

Cheng Zian Loong ( john.cheng.92@gmail.com)
Company Name: Warehouse Entertainment
Postal Address : No.7 Lebuh Raya Taman Tasek, Taman Tasek Baru, Ipoh
State : Perak
Post Code : 31400
Country : Malaysia
Telephone : -NIL-
Website : -NIL-
Mobile: 016-5427960

 

Spendless Cosmetics, Singapore seeking SGD500K

Project Cost: SGD 600 000

Amount Invested : SGD 100 000

Amount Required : SGD 500 000

Knowledge / Experience Required: finance

Proposed Investor’s Role: others ()

Industry: consumer goods

Project Stage: start-up

EXECUTIVE SUMMARY:

Company History:

Founder Leza Parker (Noor Leza) has been running 4 businesses since 2010. Her success stories were featured in 13 media articles in Singapore including the award of Singapore Youngest Business Guru in 2013. This award features her story in a book called “The Lady Boss” available in all SG Bookstores.

More info: www.lezaparkernetwork.com

Product / Service Description:

www.spendless-cosmetics.com
www.spendless-cosmetics.com.sg

Spendless Cosmetics is am importer of authentic cosmetics from USA from world’s leading brands. SC Resellers Program was developed so independent resellers, home-makers or anyone can sign up to buy these cosmetics at low prices and earn a high margin.

This is a one tier marketing model. And gives a potential of a reseller to up in the thousands monthly.

Business Opportunity:

Please find in enclosed Business Plan.

Revenue Model:

The sales is derived through two channels:

1_ Resellers Program where independent resellers can sign up for a nominal fee to access authentic cosmetics at wholesale prices.

2_ Sales from Resellers where sales purchased by the authorized resellers themselves.

3_ Roadshows and Retails

Management Team:

Please find in enclosed Business Plan.

Current Status:

The business has operate as a start up in Singapore in 2011 as a trial year to test the market. The business has penetrated very lightly into Malaysia, and have yet to stretch its potential.

Investment up to date: SGD 100,000
Revenue: SGD 200,000
Profit: SGD 100,000 since 2011.

Funding Milestone:

This is easier highlighted in the Report submitted.

Business Valuation:

We are willing to sell 10% of our shares, for SGD 500,000 as our sales projection for the first year will raise 2 million revenue.

Expected Return On Investment:

We offer a minimum of 10% – 20% per annum with a minimum locked down period of 3 years – 5 years.

Investment Risk and Mitigation:

Exit Strategies:

The plan is to sell the Business for USD 25 million in 2017-2018 period.

CONTACT INFORMATION

Noor Leza Binte Mohamed Noor Asidin ( noorlezaparker@gmail.com)
Company Name: Spendless Cosmetics
Postal Address : Blk 328 Hougange Ave 5 #03-206
State : Singapore
Post Code : 530328
Country : Singapore
Telephone : 6581817562
Website : www.spendless-cosmetics.com
Mobile: 6581817562

 

Jewel’s Jewels Music seeking RM3.9 mil

Project Cost: RM4 million

Amount Invested : RM100,000.00

Amount Required : RM3.9 million

Knowledge / Experience Required: finance

Proposed Investor’s Role: nil

Industry: internet

Project Stage: start-up

EXECUTIVE SUMMARY:

Company History:

Q – Hak Technologies Sdn Bhd was formed in 2007 by a father and son team and is planning to commence business in first half of 2014. I have been involved in several types of business, supplying goods and services over the last thirty five years and that includes transportation, warehousing and logistics, marketing of building materials and building products, marketing of services such as construction and advertising and most recently, educational programmes. All these while, I have been searching for a business where, instead of trading curses, I look for one that trades compliments everyday and now I have found one and this is the business. My business allows everyone to put their hearts, souls and passion into it because it deals with something that eventually produces something that everybody is looking for and that is, good music and fashion. Needless to say, if we are successful, everybody can share the rewards together.

Product / Service Description:

LADDER®, JEWEL®, CERIATONE®, KNAGGS GUITARS®, BUZZ FEITEN®, custom made handwired tube guitar amplifiers, themed jewellery, custom made, high-end guitars parts, components & accessories, guitar tuning, set ups and repairs, pianos and keyboards, drums, brass and woodwind instruments, light & sound system service providers. Dealers/agents for Knaggs Guitars (USA) and Ceriatone Amplification (Malaysia).

This business is extraordinary and it is a global business and we are looking at an annual revenue of US$6 million with a net profit of between 25 and 35 %.

A new development with Knaggs Guitars are the talks going on between us to design and build Knaggs boutique custom hand-made tube guitar amplifiers to be known as Knaggs Amplifier where most of the assembly shall be done here and finishing shall be done in Greensboro, Maryland, where Knaggs Guitars is located. This way the “Made in USA’ label can be applied on the products. This would be a very interesting venture as it provides synergy, combining Knaggs name and our expertise.

Business Opportunity:

Knaggs Guitar is the next big name in high-end custom guitars. This business is extraordinary, has great potential, and it is a global business and we are looking at an annual revenue of US$6 million with a net profits expected to be in the range of between 25 and 35 %. This is an opportunity not to be missed and the business can put Malaysia on the world map in this industry. Our tube guitar amplifiers can match the best in the world but will cost less than them. No one has ever come out with some of the products we plan top offer especially for guitar parts and accessories made of gold and silver.

Revenue Model:

Revenue projected is US$6 million annually and net profit is projected to be around 25% to 35 %. Knaggs Guitars USA, as dealers offers a margin of between 10&% and 15% depending on models. We also act as ‘dropshippers’ for Knaggs Guitars USA. Taking advantage of lower costs and skilled workforce, guitar parts, accessories and others will be made here and sold to the US, Europe and other parts of the world at no less then 40% gross profits. Even after adding this, the price offered can still be cheaper than if the products are made in the US or supplied by our US competitors.

Management Team: Me and four others.

Current Status: Start up, already spent RM100,000.00 over a period of 5 years.

Funding Milestone: Funds are mainly to be used as working capital, to cover rental, renovations, purchasing of assets, stocks, website, etc. Business will be self-financing after that.

Business Valuation: 30% or RM1 million) – this includes goodwill and other aspects of the business.

Expected Return On Investment: Minimum 10%.

Investment Risk and Mitigation:

Almost negligible – all stocks can be sold, guitar parts and accessories old stock and raw materials can be fully recycled as they are made of silver and gold. As our main products, i.e. guitars and amplifiers are all custom ordered, all stocks for guitars and amplifiers produced upon confirmed orders only. Customers pre-pay in full before delivery.

Exit Strategies:

Anytime after completion of one financial year – take back the 30% invested plus interest and the equity holding net profits at the time of leaving. (Profits are calculated annually at the end of the accounting period).

CONTACT INFORMATION

Hussaini Abdul Karim ( hak5520072007@gmail.com)

Company Name: Q -HAK Technologies Sdn Bhd
Postal Address : No. 5 Jalan Ferum Empat 7/31D, Seksyen 7
State : Shah Alam
Post Code : 40000
Country : Malaysia
Website : still under construction
Mobile: 0123140510

 

Pentagon Fitness & Gym Kuala Lumpur

Project Cost: RM1.5mil

Amount Invested : RM300,000

Amount Required : RM1.2Mil

Knowledge / Experience Required:
general management
finance

Proposed Investor’s Role:
full time
part-time

Industry: biotechnology / healthcare

Project Stage: concept

EXECUTIVE SUMMARY:

Company History:

1) 5 years of experience in Fitness.
2) Degree holder (Business Studies, Major in Marketing & Finance)

Product / Service Description:

1) A mixed concept of fitness and Mix Martial Arts (MMA) training centre in a Warehouse/Factory property (10,000 – 12,000 sqft).
2) The One of A Kind gym that ever be seen in Malaysia.

Business Opportunity:

1) Numbers of people joining gym & fitness have been rapidly increasing – There are many fitness centers are opened every year (Fitness First, Celebrity, Gorgeous & etc) and increase in supplement stores.
2) More youngest are attracted to MMA. (Facts: More MMA centres opened, MMA Competition organized by Tune Talk in 2013)
3) Y gen – Increasing number of college & Uni students and spending power.
4) X gen – Increasing number in elderly (30-50yo) people joined gym due to health issue and spare time.

Revenue Model: Revenue Model:

1) Monthly membership fees
2) Personal Training Session fees
3) Registration fees
4) Supplement & Accessories

Management Team: n/a

Current Status:

Concept Status. Full capital needed to start-up.

Funding Milestone: n/a

Business Valuation: n/a

Expected Return On Investment:

Expected 100% Return of Equity is within a first 2 years. Projected average nett income on the 3rd year of operation is RM100,000 per month.

Investment Risk and Mitigation:

1)Some existing members in others fitness centre are mostly bound by yearly contract OR may not be willing to change.
2)The possibility of an upcoming fitness centre to be opened near Pentagon.

Exit Strategies:

1) Business relocation
2) Sold of assets (Equipments & Furnitures)
– Most of the funds to be invested on equipments & furnitures. Thus there are resell value.

CONTACT INFORMATION

Steven Lee ( stevenlee1990@hotmail.com)
Company Name: Pentagon Fitness
Postal Address : Cheras
State : Kuala Lumpur
Post Code : 56100
Country : Malaysia
Mobile: 016-3374159

 

Sports Entertainment Project (First to exist in SEA Region) seeking RM25 mil

Project Cost: RM 25 Million ( + ) & ( – )

Amount Invested : n/a

Amount Required : RM 25 Million

Knowledge / Experience Required: internationalisation

Proposed Investor’s Role: others (Sit Back & Enjoy The Ride)

Industry: tourism / hospitality; others (Entertainment)

Project Stage: concept; start-up
EXECUTIVE SUMMARY:

Company History:

-Founder is certified by the Australia Stunt Association in 2009 as a Stunt Coordinator,Stunt Performer,Daredevil,Stuntman,Safety Officer & Physic Theorist.
-Possess a 5 year experience in Film Industry and Live Performance Show both International and Local.

Product / Service Description:

First Asia Sports Entertainment company that delivers the biggest and best, mind blowing cross platform entertainment for daredevils and risk taking wannabes in the spirit of fun, friendship and camaraderie.

Business Opportunity:

-Unrecognized Sport yet to be existed in SEA where else in Western and Europe has been running over many years successfully.
Market Size for an entertainment like this? Undeniably Huge

Revenue Model:

-Ticketing Sales
Pessimistic est: RM 6 Million
Optimistic est: RM 21 Million

-Advertising & Commercials
Pessimistic est: RM 2 Million
Optimistic est: RM 5 Million

-Merchandise
Pessimistic est: RM 600,000
Optimistic est: RM 1.2 Million

-Sponsorship
Pessimistic est: RM 1 Million
Optimistic est: RM 3 Million

-Film Production
Pessimistic est: RM 2 Million
Optimistic est : RM 6 Million

-Skilled Talents Contracts
Pessimistic est : RM 1 Million
Optimistic est : RM 3 Million

Pessimistic Revenue : RM 12.6 Million
Optimistic Revenue : RM 39.2 Million

Management Team: Makx – Team Division Director
William – Stunt & Safety Director
Mark Andrews – Logistics Management
Lucas Patrick – Financial Management

Other Roles are at Investor’s Interest

Current Status: Selling The Idea/Concept

Funding Milestone:

-Varies on several factors
-Varies on Several Factors
-If Investor posseses an available land for the development Indoor and Outdoor facility

Business Valuation: Non disclose

Expected Return On Investment:

Pessimistic Revenue : RM 12.6 Million 20% Rate of Return
Optimistic Revenue : RM 39.2 Million 50% Rate of Return

Investment Risk and Mitigation:

Western/European Entertainment Entity intends to buy over.

Exit Strategies: The investor is free to pull out anytime after Investment is fully repaid or satisfied upon agreement.

CONTACT PERSON

Makx ( makxtan@gmail.com)
State : Wilayah Persekutuan
Post Code : 50480
Country : Malaysia
Mobile: +60122904013

 

Asynchronous Multiplayer Mobile Game seeking RM290K development fund

Project Cost: RM300000

Amount Invested : RM50000

Amount Required : RM290000

Knowledge / Experience Required:
strategy
sale & marketing
internationalisation

Proposed Investor’s Role:
as mentor
as consultant

Industry:
informatics / multimedia
internet

Project Stage:
seed
start-up

EXECUTIVE SUMMARY:

Company History:

We are active in website making for 5 years with projects costing up to RM10+k per project. However, we are passionate developer that wishes to achieve more, hence the initiation of this project.

Product / Service Description:

The asynchronous multiplayer cross platform multiplayer game, is basically a turn based game, which is widely played already among the asian country, and also Western countries, a lot of us are actually waiting for the introduction of this game as multiplayer online! We would like to assure you that we know what we need to bring this project alive as we have already digged in deep to understand how games like draw something can sustain without fail such a big user pool, by using NoSQL DATABASE with cloud computing. As we can already see, most mobile games are actually making millions a month itself, without much maintenance.

Business Opportunity:

This game is inspired by draw something, which hit big, though it has slowed down much more now. For this game, it is definitely first of its kind even in asynchronous multiplayer game field. Most asynchronous game is actually based on western game idea, while ours here is an asian one, which will take on the market unexpectedly. For game like draw something, it is easy to play, so able to attract huge amount of player,yet its game model lack control, skills, and even hard to draw to play it, same is the newer game of dice with buddies,which lack of control by players and also more on luck, even so, these games are basically generating a whooping RM50000 per day with a cost of around RM1k for hosting. By introducing this game, we would expect it to hit local malaysian market at top1 chart for both android and appstore within the first week itself without much advertisment needed. This can be easily achieved by the facebook users inviting their friends to play it, as we mentioned before, a lot of people actually waiting for this game to be launched.

Revenue Model:

The game will be basically a free on with in game ads which will generate around RM10k per day minimum within first week of launch. And also a ads free version costing usd2.99. Of course with the game to be a hit, the income will be 10-100 times more of the amount. Also there are in app purchases for users to join the tournament and also buying avatars and so on, costing usd0.99 minimum.

Management Team:

We are linking up with a major award winning mobile apps developer to build this game and they have quoted us for the project.

Current Status:

RM50000 initial investment made by company and also some close friends investments. We are raising funds and seeking investor to give this project the green light.

Funding Milestone:

Fund is fully utilised to pay the developer, and sorry to say, we are not using any local developer as they really do not show any promises to be able to deliver the project. Also part of the funds will be utilised to meet the future scalability of the project.

Business Valuation:

A maximum of 50% as this project will go on regardless how the funding goes as we are confident that it will be a hit.

Expected Return On Investment:

A minimum of 100-200%. Up to 10-200 times according to the datas of dice with buddies or draw something.

Investment Risk and Mitigation:

The game will be delivered garanteed, quality will be refined as we progresses as well. The risks are that the game will be a hit only locally, however it would be small chance,once you know the idea you will know it will be a hit.

Exit Strategies:

Of course like draw something, after locked in all the user base, sell big for millions to bigger company, or continue enjoying the stream of income for at least 2-3 years or more.

CONTACT INFORMATION

Cheong Mun Pong ( Munpong@hotmail.com)
Company Name: MP studio
PoStal Address : B13-9, Seaview Tower
State : Penang
Post Code : 12100
Country : Malaysia
Telephone : 0129787092

 

Concrete Wall Panel startup project seeking RM2mil

Project Cost: RM3.5mil

Amount Invested : RM100,000

Amount Required : RM3.5mil

Knowledge / Experience Required:
general management
finance
production
sale & marketing

Proposed Investor’s Role: full time

Industry: manufacturing

Project Stage: concept
start-up

EXECUTIVE SUMMARY:

Company History:

We are partner of Two, with knowledge of management, finance and production engineering as well. We have years of experience in this industry.

Product / Service Description:

IBS concrete wall panel is well accepted in Singapore, it is also encouraged by Malaysia government to use this IBS to curb manpower shortage and to increase efficiency in construction industry. We believe the market is big to tap.

Business Opportunity:

This product is replacement for conventional cement sand bricks or blocks. The market is as big as bricks’ market which all construction project can use it.

Revenue Model:

Our target market is Singapore which is already familiar with IBS products. Second target will be Johor (Iskandar) which is currently booming and many projects is in the pipeline.

Management Team: Management consist of:

1. Qualified Accountant with 14 years experience in manufacturing sector and 5 years exposure of IBS products.
2. Engineer with 11 years in building industry as well as concrete manufacturing.

Current Status:

We are in start-up stage, pending potential investor to join.

Funding Milestone:

We need RM2mil to start up with machineries and factory building set up (by rent). Working capital for 4 months expected about RM1mil in stages.

Business Valuation: It depends on capital invested and subject to negotiation.

Expected Return On Investment: 25%

Investment Risk and Mitigation: Risk:

Slow down of property market may have impact on the business. We should not only focus on Malaysia market, but to enter Singapore market as well. Target on government project is helping to mitigate the risk as Prima home is now in progress.

Exit Strategies: Looking for potential buyer who are interested in this business.

CONTACT INFORMATION

James Liow ( james_8376@hotmail.com)
Country : Malaysia

 

CORSA Bicycle Community Cafe seeking RM300K startup fund

Project Cost: RM300,000

Amount Invested : none

Amount Required : RM300,000

Industry: restaurants / f&b, industry products

Project Stage: start-up

Executive Summary

PURPOSE

The purpose of this business plan is to raise RM300,000 for the development of a bike café while showcasing the expected financials and operations over the next five years. CORSA can be described as a quick-service bike café that will have healthy food and beverages to customers in its targeted market.

PROBLEM & SOLUTION

CORSA is determined to become a daily necessity for healthy foods and beverages, a hangout place for the cycling community in Kuala Lumpur, a place to dream as you try to escape the daily stresses of life and just a comfortable cozy place to meet your friends and talks about bike, all in one. With the growing numbers of cyclists, CORSA shall capitalize on its close proximity to the urban KL’s city to build a core group of regular customers. The need for the existence of a bike café in the city of Kuala Lumpur is because there is no focal point for cyclist to hang out, meeting point and also supporting the city’s cycling community. With the existence of CORSA, it can solve these problems and besides that it can promote the bicycle as a transportation alternative. We believe in the next 5 years, Kuala Lumpur no longer able to accommodate the increasing number of vehicles. We believe that this will be beneficial for our business in the long run.

TARGET MARKET

Our target markets are not only focusing on the cyclist community, but also some others potential customers, mainly foodies, to promote our business. Our target market shall be the people who live, work, cycle, study and visit in the city of Kuala Lumpur. As a bicycle friendly café, we also provides bicycle parking, basic tools and even bicycle related names for our products. We expect average 200 customers per day for the first year with an average expenditure of RM15 per customer.

COMPETITION

According Café Hop KL (http://www.cafehopkl.com/), there are 17 café in the city center area which most of them are offering serious coffee. Our advantages and differences will be the only bike café in the city center. We also will focus on tea product ranging from green tea to earl grey. However, we realize that it’s simply not enough because at the end, a good tasting foods and beverages, and great services will determine the success of our business. So our business operation’s principle shall be the best at everything from staffing to services, to ensure repeat business.

TEAM

The owners (Rushdi, Azmir & Azrul) shall oversee all the café operations including managing the staff, ordering inventory, dealing with suppliers, developing a marketing strategy and perform other daily managerial duties. Three full-time baristas shall be in charge of all beverages preparation, working together with Rushdi and Azrul as a barista as well. Three full-time assistant chefs shall be in charge of the kitchen area, working together with Azmir as the head chef. Two part-time employees shall be hired to fulfill the staffing needs. In the second and third year of operation, additional permanent and part-timers employee shall be hired to handle the increased sales volume. Specifically, Rushdi will be managing the company’s financial, Azrul will be in charge in marketing and design, and Azmir will be full in charge of the kitchen operation from managing inventory to stock purchase.

FINANCIAL SUMMARY

Our revenue comes from daily business operation by selling proper Italian/French foods and fresh beverages. We target that our COGS shall be not more than 30% from our daily revenue. Expenses are including stock purchases, rental, loan repayment, salaries, advertising, marketing, promotion, utilities and other expenses like magazines etc. CORSA is expected to grow sales revenue from RM950,985 in 1st year to RM2,658,481 in 5th year (refer Table: Projected Profit & Loss). As business shall strive to maintain a 70% gross profit margin and reasonable operating expenses, it shall see net profits growth from RM132,609 to RM1,290,264 during the same period. From the business model’s building blocks (refer Table: Business Model) shows how our business creates, delivers and captures values.

MILESTONES Our upcoming goals are as below:

a. Company and business registration.
b. Accounting and legal.
c. Secured targeted location.
d. Renovation and interior design.
e. Equipment and fixtures.
f. Consultation and training.
g. Open for business.

CONTACT INFORMATION

Ahmad Rushdi ( pedalmalaya@gmail.com)
Company Name: Pedal Malaya
Postal Address : A-5-27, 162 Residency, Selayang, 68100 Batu Caves, Selangor
State : Selangor
Post Code : 68100
Country : Malaysia
Telephone : 0168302354
Website : https://www.facebook.com/pedalmalaya
Mobile: 0168302354

 


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