Current Status Growth
Amount Invested RM2,000,000
Funding Required RM5,000,000 or more
Description For years,the world’s annual output of timber production significantly out performing for globally market demand. In order to meet the sustainable human need in the production of timber, therefore transform and develop in to the modern forestry plantation is a “good forestry practice”.
The Company’s implement the“12/5” Forestry Plantation Plan with a new development and innovation species planting technology from USA which accelerate the growth with amazing fast growing period, height and width growth diameter, high yield of timber volume, high density with a strong emphasis on the environmental of “Golden Tree”.
The company’s business model to provide seedlings, planting technology support, forestry self-development model support and provides technical and seedlings plantation guidance supporting: land preparation, planting and funds and personnel management. The company also provides seedlings and planting techniques which farmers responsible for the planting, management and protection whilst the company maintain the hedging price of recycled wood.
Business Opportunity Market Analysis

Golden Tree Market Positioning

The world native forest was distribute unevenly with the slow growth cycle therefore countries around the world create awareness of environmental protection and running anti harvesting. Hence, the under supply of timber create an impact to the forestry industry.

According to world timber statistic consumption report, the supply of timber is diminishing, whilst the demand is projected to increase and the prices continue to rise.

Market demand with the New Modern Plantation Development
To solve the above aspect, we need a type of species which performs the best on your property. Once it publicized, it would be potential remarkable market.

Technology Possibilities
Geography, Climate, Soil characteristics:
Optimum Subtropical site with sandy loam type soil, freed raining, temperature and altitude tolerance is suitable for develop forestry plantation.
Golden Tree Growth and Planting
The company’s work with UPM to provide and develop varieties of species which offer special characteristic of grow fast, low thermal conductivity, moisture resistant, high density and resistance to pollution compare with other tree.
Golden Tree roots may prevent soil erosion due to its fast growing stems which can improve the soil component and regenerate new roots as it is tolerant of pollution.

Economic Benefit
Golden Tree is a very fast growing and produces good quality timber in a very short period of time which helps stimulate the economic.
It has an extraordinary growth and produce an unbelievable wood values.
Golden Tree wood is strong and light in weight compares with poplar or birch wood. It does not warp, crack or deform easily. The wood is easy to work with and suitable for the manufacture of furniture, plywood, paper, decorative paneling and many other uses.
Varieties of business model to maximize output of timber economic.
Generate forestry chain for economic benefits.
Global warming problem has become a big issue in the world in recent years. New concept of forestry plantation will benefit return of investment.

Social Benefit
Golden Tree plantation is one of the business opportunities Forestry investment has many advantages with low investment value, which the forestry assets are tangible, low risk, consistently outperformed inflation, and historically has provided a perfect long-term stable investment alternatively. Forestry plantation can have many good impact on both environment and our country economic.

Management Team Kenji Phoon Chee Yong is the Founder and Chairman of the Company. He has had an outstanding career in domestic and international Sales & Marketing for over 20 years, during which he developed a firm understanding of complexities of Domestic and International markets. He is thoroughly familiar with the regulatory and business environment for industrial and health care products in China and South East Asia. In the past 20 years, he notices that many development projects have come under criticism for damaging the environment, even when they are presented as helping it. Concerns have increased in line with the rising investment in the developing world. In the late 2014, attention was drawn to Mr. Kenji Phoon to get partnership with his schoolmates and customers in development projects such as forestry and agricultures that supporting the environment, and being generally more responsible and accountable. He hopes that through collaboration with businesses and non-profit organizations which have grown by showcasing their environmental commitment through the company’s tree-planting program.

Kevin Chong Kok Hong has been the Director of Operation of the company since 2014. He has an extensive 20 years of experience in technical, sales and marketing in automotive industrial. He is also a director on the board of Sejati Motor Enterprise and Vivo United Automotive Sdn Bhd.

Ho Kok Weng has been the Director of Finance of the company since 2014. He is a graduate in Business Management and held a Bachelor (Hons) from University of Sunderland, UK. He has an extensive background and experience in store and warehouse management, inventory control management, supply chains and import & export operations.

Kong Tack Cheong is Business Development Director. He has had an outstanding career in manufacturing operation and maintenance activities of plant handling such as Plastics Extrusion and Injection Moulding. Currently, he is also involved in Eco save lighting products business. He was appointed as Independent Director in 2014

John Teoh Kim Chuan has been a Marketing Director of the company since 2014. He has an extensive 17 years of experience in sales and marketing. He is also a Director on the board of Hisatrade (M) Sdn Bhd and Hisametals (M) Sdn Bhd.

Company Background Ecogreen Agriculture Management doesn’t just plant trees for their ecological benefits, but to benefit people in need. Technically speaking, we are an agroforestry management company. Agroforestry intentionally combines agriculture and forestry to create integrated and sustainable land-use systems. Trees and shrubs are planted near crops and/or livestock, to the benefit of all.
By integrating both agriculture and forestry, we achieve improved soil quality, higher crop yields, and improved standards of living. We believe strongly that people must know the value of agroforestry and its benefit to them if they are to withstand pressure from developers or others who wish to strip trees from an area. Our role is to train communities in the latest agroforestry techniques, and to help spread and promote them.
Agroforestry is sometimes referred to as “trees on farms.” It’s actually much more than that. Agroforestry techniques are tailored to the needs of the community. In communal forests, tree-planting programs focus on large-scale reforestation and the development of non-timber forest products. In agricultural fields, fast-growing multipurpose tree species are integrated into the agricultural system to serve as windbreaks, firebreaks, woodlots, or living fences; as part of contour planting for erosion control; and as “alleys” that improve fertility in the adjacent soil. Similar techniques have been practiced around the world for thousands of years, and are especially effective in the developing world.
Funding Milestone Project target : RM 60,000,000.00 ( 马来西亚第一站)
管理费用的计算 :
1. RM 100.00 x 5 trees x 6 years = RM 3,000.00
2. RM 100.00 x 25 trees x 6 years = RM 15,000.00
3. RM 100.00 x 50 trees x 6 years = RM 30,000.00
4. RM 100.00 x 100 trees x 6 years = RM 60,000.00
5. RM 100.00 x 200 treesx 6 years = RM 120,000.00
资金需求和来源计算 :
a) RM 3,000.00 x 20,000 lots = RM 60,000,000.00
b) RM 15,000.00 x 4,000 lots = RM 60,000,000.00
c) RM 30,000.00 x 2,000 lots = RM 60,000,000.00
d) RM 60,000.00 x 1,000 lots = RM 60,000,000.00
e) RM 120,000.00 x 500 lots = RM 60,000,000.00
计划中的目标 :
Will plant 100,000 trees in Malaysia ….接下来发展的国家 :
After that we will develop
1. Indonesia ( 100,000 trees )
2. Thailand ( 100,000 trees )
3. China…..
Expected ROI 1 Lot: RM 3,000 (5 Trees) – 8% P.A. 5 Lots: RM 15,000 (25 Trees) – 12% P.A. 10 Lots: RM 30,000 (50 Tress) – 16% P.A. 20 Lots: RM 60,000 (100 Trees) – 20% P.A. 40 Lots:RM 120,000 (200 Trees) – 24% P.A.
Exit Strategies 6 Years
Company Name Ecogreen Agriculture Management Sdn Bhd
Business Address Suite 29-5, Level 5, Plaza Cheong Hin, Jalan S/P 2/1, Taman Serdang Perdana, Seksyen 2, Seri Kembangan, 43300, Seri Kembangan, Selangor, Malaysia
Contact Person Ho Kok Weng