Singapore-based ImageCrowd marketplace seeking RM750K startup fund

Singapore-based ImageCrowd marketplace seeking RM750K startup fund

Project Cost: RM750,000

Amount Invested : n/a

Amount Required : RM750,000

Knowledge / Experience Required:
general management
finance

Proposed Investor’s Role:
full time
part-time
as mentor
as consultant

Industry:
informatics / multimedia
internet

Project Stage:
start-up

EXECUTIVE SUMMARY:

Company History:

ImageCrowd provides a marketplace which connects advertising agencies and buyers of stock images to a crowd-sourced population of photographers.
In addition to regular inventory, buyers can commission custom photos via the ImageCrowd platform.

Product / Service Description:

Today’s smart phone cameras and DSLRs take professional quality photos and their always on connectivity means images can be shared instantly.
However, the traditional stock image industry has not yet tapped this resource. This is especially true in Asia, where there exists a critical shortage of suitable images for advertisers.

Business Opportunity:

With the traditional players focussing on North America or Europe, there is a dramatic shortage of suitable images with an Asian theme.
With our strong bases of experience in Greater China and SE Asia, we are uniquely positioned in the region.

Our primary market:

Stock Image Market is USD 3 Billion
Our secondary market: Digital Advertising Market in APAC is 32 Billion.

Revenue Model:

Commission on stock image sales
Commission on crowd-sourced images
Agency fees for managed campaigns

Management Team:

Gijs Waverijn: CEO
Jiang Ting: CMO
Danny Wilson: CTO

Current Status:

Currently developing the platform, personal investment only.

Funding Milestone:

Launch of the platform.
Market penetration in the Chinese market.

Business Valuation:

This is a high risk high return play on Asia. For the exact financials please get into direct contact.
Our valuation is based on competitor research.

Expected Return On Investment:

This is a high risk high return play on Asia. For the exact financials please get into direct contact.

Investment Risk and Mitigation:

Marketplaces and portals require a certain amount of traction before they have enough clout. In our projections we will reach the required about of traction across the region in year 3.

Exit Strategies:

Traditional and established players focus on western markets. ImageCrowd aims to establish as the go to marketplace for Asian images. These players can also facilitate an early exit.

CONTACT PERSON:

Gijs Waverijn ( gijs.waverijn@imagecrowd.com)
Company Name: ImageCrowd
Postal Address : 4A Bury Road
State : Singapore
Post Code : 119824
Country : Singapore
Telephone : 86662348
Website : www.imagecrowd.com
Mobile: 86662348

 

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