Project Cost: SGD 600 000

Amount Invested : SGD 100 000

Amount Required : SGD 500 000

Knowledge / Experience Required: finance

Proposed Investor’s Role: others ()

Industry: consumer goods

Project Stage: start-up


Company History:

Founder Leza Parker (Noor Leza) has been running 4 businesses since 2010. Her success stories were featured in 13 media articles in Singapore including the award of Singapore Youngest Business Guru in 2013. This award features her story in a book called “The Lady Boss” available in all SG Bookstores.

More info:

Product / Service Description:

Spendless Cosmetics is am importer of authentic cosmetics from USA from world’s leading brands. SC Resellers Program was developed so independent resellers, home-makers or anyone can sign up to buy these cosmetics at low prices and earn a high margin.

This is a one tier marketing model. And gives a potential of a reseller to up in the thousands monthly.

Business Opportunity:

Please find in enclosed Business Plan.

Revenue Model:

The sales is derived through two channels:

1_ Resellers Program where independent resellers can sign up for a nominal fee to access authentic cosmetics at wholesale prices.

2_ Sales from Resellers where sales purchased by the authorized resellers themselves.

3_ Roadshows and Retails

Management Team:

Please find in enclosed Business Plan.

Current Status:

The business has operate as a start up in Singapore in 2011 as a trial year to test the market. The business has penetrated very lightly into Malaysia, and have yet to stretch its potential.

Investment up to date: SGD 100,000
Revenue: SGD 200,000
Profit: SGD 100,000 since 2011.

Funding Milestone:

This is easier highlighted in the Report submitted.

Business Valuation:

We are willing to sell 10% of our shares, for SGD 500,000 as our sales projection for the first year will raise 2 million revenue.

Expected Return On Investment:

We offer a minimum of 10% – 20% per annum with a minimum locked down period of 3 years – 5 years.

Investment Risk and Mitigation:

Exit Strategies:

The plan is to sell the Business for USD 25 million in 2017-2018 period.


Noor Leza Binte Mohamed Noor Asidin (
Company Name: Spendless Cosmetics
Postal Address : Blk 328 Hougange Ave 5 #03-206
State : Singapore
Post Code : 530328
Country : Singapore
Telephone : 6581817562
Website :
Mobile: 6581817562