The Future of Delivery Service in Metropolitan City

The Future of Delivery Service in Metropolitan City

Current Status Concept / Business Plan
Amount Invested 0
Funding Required RM5,000,000 or more
Description Millennials Express Delivery (MED) wholly owned by Auroraa Millennials Enterprise (002640451-H) providing a unique delivery service for customers especially in Klang Valley areas with aim to utilize further on public transportation and driven to strive further in reshaping the logistics industry to be more adaptable in green technology for the next generation.

We believe that the right product will sell itself. We all know this. But delivering the product as well is another matter altogether to. As the technology develops into the next level, Millennials Express Delivery aim to be one of the Southeast Asia’s fastest growing logistics company with it’s own unique and segmentation that might as well give a new experience to the consumers to handle their nitty gritty details of their daily delivery.

Not just that, Millennials Express Delivery passionate about breaking the bottlenecks in logistics with different approach, innovative and scalable logistics solutions not just for individual, but as well for the business especially Small to Medium Enterprise (SMEs). Just like it’s name Millennials, we trying to understand better E-Commerce demands, modern consumers and the need to have the utmost reliable, honest and seamless customer experience.

Business Opportunity Millennials Express Delivery going in-depth research of how the public transportation could be one of the main source of delivery service. Recorded by Prasarana Malaysia Berhad or RapidKL, more than 600,000 thousand passengers are using the public railway operators on daily basis such as LRT, KTM, Monorail, ERL and ongoing mega project by Gamuda, MRT line. This creates opportunity for Millennials Express Delivery penetrate into the market as one of its kind logistics provider to metropolitan consumers that are using commuters everyday as main transportation going places.

Malaysia, specifically Klang Valley or Wilayah Persekutuan Kuala Lumpur areas is the federal capital and most populous city in Malaysia. Considering as the fastest growing metropolitan area of the country and ranked as an alpha world city with its diversity in economic, financial and cultural city of the country. As index by Malaysia Government in 2016, Kuala Lumpur has an estimated population of 1,760,000 million people and increasing by 2017. With this fact alone, Klang Valley are having more than 1,000,000 million local parcel and consignment on daily basis going in and out to other states in Malaysia with average 60% are required for same day delivery or express delivery within Klang Valley.

Revenue / Business Model With strategic location each network station all along 10 operator’s line in Klang Valley, it will be accessible for delivery service get thru and business partnership with those operators by acquiring a kiosk into each train station as the aim is to bring the service even closer to the consumer.

Accumulated nearly 600,000 thousands passengers are using train station as their main public transportation getting to their place on daily basis, the possibility in having a customers to drop of the parcel or consignment are infinite and beyond. Which it will be such a lucrative business model to make it happen soonest as possible.

The timeline of available train station covered Kuala Lumpur, Selangor and part of Negeri Sembilan with expectation of delivery within 1 Hour, 3 Hours and maximum 6 hours fixed depending on the delivery shift and interchange local train network to get the parcel or consignment deliver to the receiver.

As researched, there’s about 217 train station in total with 26 interchange city station that connected to each other and this will be much more easier to ensure delivery can be made without concerning traffic congestion for the late delivery or whatsoever that traditional logistics are facing for years in last-mile delivery.

Not just about public transportation, the service are also eco-environment whereby there will be no costing involved in fuel & gas to handle the deliveries between the operations and fleets. Millennials Express Delivery (MED) would like to maintain its integrity in supporting green environment and how serious the climate changes needed our attention to evolve into something greater not just for the local community but as well globally in future.

According to World Bank Logistics Performance Index (LPI), Co2 emissions that stemming likely from our transportation mode contribute our score increasing even faster at 3.2% since 2010. And in numeric, precisely 8 metric tons per capita and expect for the increase in yearly basis. In order to be part of company that change the logistics industry, it is necessary to provide consumers non-harm methods of delivering their parcel or consignment besides being reliable and fast.

In near future, considering on how successful the train network station being pioneer in delivery service, it shall be expanded to buses network station as well as drop and pick areas. This business model will be applied the same for expansion in major metropolitan cities around Southeast Asia network of trains and to other countries globally, nothing is possible.

As for example, Indonesia recorded as one of the highest passengers in the world besides India in using train station network to be connected into their regions with accumulated up 268,400,000 million on 2015 are using it from North Sumatera and Aceh, West Sumatra, South Sumatra and Lampung. Same for urban railways of Greater Jakarta and Greater Surabaya provided by KRL Jabodetabek are also in focus for Millennials Express Delivery require rapid expansion of the service.

Management Team At the moment, Auroraa Millennials Enterprise are wholly managed by Edd Jainudin himself and require management All Star team to ensure this project can be done. But as being a mentoring, Auroraa Millennials Enterprise are having professional advisors on board to ensure the insight of logistics technology can be harness further and adaptable to green environment as in the business model.
Company Background As the owner and founder of Auroraa Millennials Enterprise, Edd Jainudin has 5 years of extensive experiences in Operations and Logistics from i-Pmart Technologies Sdn Bhd, Rocket Internet GmbH, Catcha Group Berhad and as well Flairwork Technologies Sdn Bhd.

Various experiences in logistics and supply chain industry and field, Edd Jainudin are passion with vision and driven to reshape-ing the industry by going further into green environment business with purpose for a better world.

With that, he gathered it into one scalable 3PL solution which called as Millennials Express Delivery (MED) to define further on how the generations in metropolitan city can benefited in using the service much more faster, reliable and no harm to say, delay-proof delivery.

Auroraa Millennials Enterprise (002640451-H) was established in Klang Valley, W.P Kuala Lumpur in 2017. Auroraa spelled as (əˈrôrə) referring to the Roman Goddess of Dawn that provides a beautiful luminous phenomenon that consist of streamers or arches of light. Meanwhile, Millennials pronounce as (miˈlenēəl) are the demographic cohort following Generation X to Y who were born from the early 1980 to early 1999’s

Funding Milestone Nett estimation of USD $3,000,000 will be needed for start-up of Millennials Express Delivery business model in order to ensure operating of the service are at optimal rates for the first year of it’s launch. For the start, Millennials Express Delivery will focus with LRT Kelana Jaya as it’s brand awareness before the following years expansion can be done to 9 operators train networks.

According to the conservative estimates, Millennials Express Delivery is expected to maintain a healthy financial position over the next three years. Our company is expected to break even in the 1st full year off operations. We also expect to be profitable in the first year of operations, with profits increasing over the next two years, as we establish and increase our customer base.

Major concern on total startup logistics of Millennials Express Delivery will be to have a sufficient cash on hand to meet our payment obligations and be prepared for unexpected needs of cash. Our conservative projections indicate that our unique business is able to generate positive cash flows and sufficient cash reserves.

The company’s profitability as measured by its profitability ratios, is excellent and will gradually increase over the next five years.This performance will probably be rewarded by a higher market price when the company decides to go public, IPO.

The start-up costing are not limited to developing a green technology of kiosk stand-alone machine that will be located each station, custom electric motors for each station in order to deliver the parcel / consignment, to develop website and mobile apps for iOS and Android, sales and marketing materials via online / offline, retail spaces for rent accumulated for 12 months including utilities bills and for internal operations such as office rental, hiring employees and equipment’s for work e.g uniform, notebook and etc.

% Equity Allocation Max 20% will be allocate for the investor depending on the value / amount of investment.
Expected ROI 100% of ROI annually starting from the full 3 years in operations.
Risks and Mitigation We believe with the following negotiations we could increase the confidence and as well improve management and investor communication;

1. A board position and possible consulting role of the investor / co-owner
2. Good communication between company management and the investor (Example: quarterly reports, monthly updates and etc,)
3. Setting clear return objectives for the management (Example: projection potential returns, sales projections and etc.)
4. Not taking certain actions without investors approval such as selling all or substantially all of the company’s assets, setting stock options programs, issuing additional stock to existing management, selling stock below prices paid by the investor or creating classes of stock with liquidation preferences or other rights senior to the investors class of security.
5. Stock price protection, an anti-dilution provision that will result in the investor receiving more stock, should the company issue stock at a lower price that paid by the investor.
6. Corporate governance provisions.

We don’t plan on going public before the end of the first 5 (five) years of operations. However, Auroraa Millennials Enterprise believes that the level of financial resources might become an important competitive factor besides expansion to other region of SEA. And it may later chose to raise additional capital through debt or equity financing, to strengthen its financial position, stimulate growth and provide flexibility to take advantage of business opportunities that may arise.

Exit Strategies We recognize that any investor in a startup company, no matter how well on paper, ultimately needs an exit vehicle. Our purpose is to provide the best alternative to protect investor’s interest, while maintaining the potential growth of Auroraa Millennials Enterprise and its sub company Millennials Express Delivery, the liquidity and the profitability of future operations.

To overcome the potential threat of our company might in case show no sign of either going public or going bankrupt, we are open to discuss with the investors directly for the several exit alternatives and include the best provisions in the agreement that are expected be reached by the time of the incorporation.

There might be several options that could be discussed while considering alternative methods for the investor to turn illiquid securities into readily trade-able securities or cash. These options include but are not limited to;

– IPO (Initial Public Offering)
– Acquisition Terms
– Liquidation terms, certain rights and liquidation preferences over common stock
– Selling to a friendly buyer
– Preferred stock, redeemable at option of the holder
– Convertible preferred stock
– Investors right of first refusal in the next round of financing
– Anti-dilution measures
– Buy-back after the initial five years

Company Name Auroraa Millennials Enterprise (002640451-H)
Business Address Setapak , Off Genting Klang Road, 53300, Kuala Lumpur.
Contact Person Edd Jainudin